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14 types of social media every marketer should know

Sprout Social

Social messaging. Social shopping networks. Interactive social media apps. Microblogging platforms. Social review sites. Social curation and bookmarking sites. Social networking sites. Overview: Social networking sites allow people to connect with each other through a shared online space.

Types 145
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Book Review: Social Media Marketing

Webbiquity SMM

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. .&# Social Events (e.g.,

Review 153
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Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity SMM

Writing that “The most productive PR path…is a blended approach to social and traditional media,&# Len Stein offers a quick but valuable process for obtaining and promoting old and new media coverage using multiple tools like social bookmarking sites, internal company distribution, your own website, marketing emails and more.

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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

Your tweets, posts and comments should all be coordinated to meet the ultimate goal, which is to establish trust, build your brand, and increase sales. Which is why, of course, your business needs a killer social media strategy. Establishing a social media strategy will help you see where potential customers are hanging out.

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10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

Organizations have used it for developing programs, marketing efforts, research, and education. Facebook Page is a great way to use it for building brands, calling people to action, and/or build ideas. It also allows you to share your bookmarks on other social networking sites. Evernote allows you to clip anything (e.g.

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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages. Microblogging. Personal Branding. John will be joined by Chuck Richard, Vice President and Lead Analyst at Outsell, a leading industry research firm serving publishers and information providers.

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The Great Social Media Traffic Debate: Niche or General Networks?

Techipedia: Tamar Weinberg

The aim of my little experiment was to test the assumption that search traffic was of a higher quality than social media traffic. Many people found the research interesting, but a number of people commented that the social networks probably shouldn’t be grouped together. Others want massive brand exposure.