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Why your AdWords Landing Pages Should Match your Brand

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Adwords landing pages can have much more freedom than pages on your website, as typically you can forgo much of the optimization you do on your main site to appease search engines. The transition should be smooth.

Adwords 132
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Managing Feedback

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You’d be hard pressed to find even small brands in your home town that don’t tuck Facebook or Twitter logos beside their company names. So the solution is to take more control over your brand. Brand.com case studies suggest that you can push negative feedback out of a search engine using some quick SEO tricks.

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Managing Feedback

Idaconcpts

You’d be hard pressed to find even small brands in your home town that don’t tuck Facebook or Twitter logos beside their company names. So the solution is to take more control over your brand. Case studies suggest that you can push negative feedback out of a search engine using some quick SEO tricks. Managing Negative Feedback.

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Manage Your Online Reputation in Multiple Languages

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For businesses hoping to expand into markets overseas, naturally, you’d also want to manage that precious online reputation in languages other than English to claim your stake in foreign-language online spaces and garner feedback about your brand. Don’t Overlook Local Search Engines. Get Your Brand Out There.

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Ecommerce Retailers: To Pay Per Click or Not to Pay Per Click

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You rank low in the search engines – If you sell rugged laptops, and you rank low for all the terms associated with rugged laptops on Google, you could launch an SEO campaign to try to get your store to rank higher for relevant terms. So, spend some time working on your website and building your store’s brand. PPC is instantaneous.

Retail 127
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How To Set Up a Google+ Page

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In this article I am going to talk about the ins and outs of setting up a brand page on Google +, the web’s newest social network. A brand page on Google + is basically the equivalent of a fan page on Facebook and I highly recommend it for all of you budding marketeers. Click on “Create a page” and voila!

Google 131
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WordPress Tips for Creating the Perfect Bio Page

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There are several things you can do to optimize your bio page for search engines, but the truth is that your bio page is often viewed by people who are first led to your site via other pages. Tie your business name to a Google brand page so the site becomes recognized as a publisher and will help to validate SERPS results.

WordPress 142