Convince & Convert

JUNE 22, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. And that's the way most companies still do business (and as a member of several Chambers of Commerce here in South Florida, I've spoken to a lot of business owners about this).

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Social Media B2B Company Consultant 130

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AUGUST 31, 2010

Opening the kimono and giving customers and prospects a better sense of who is part of the company, how that company operates, and what it stands for in a less formal, more spontaneous fashion is doable. Remember, social media makes big companies seem small again. link] Dont be a social media buzz-kill « Marketing Alive Blog [.]

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Conversation Social Media Social CRM Consultant 116

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JUNE 16, 2011

Guest post by Chris Book , CEO and co-founder of Chatterplug , a user review and rewards platform. At any given point I can email, call, text, Facebook, Tweet or send up a good ol’ fashioned flare to someone that I’m trying to get in touch with. Nobody likes being told something negative about themselves. Respond in real time.

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Comments Brands Fashion Review 158

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APRIL 22, 2010

Certainly, brand communities like My Starbucks Idea and Fiskateers are successful in this arena – and we’ll soon see many more companies using their Facebook fan pages in this fashion. Social CRM The new telephone. “Social media&# will change customer service more acutely than it will change marketing.

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Social Media Social CRM Loyalty Web 2.0 128

Convince & Convert

SEPTEMBER 1, 2010

Do You Have the Guts to Expect Social Media Failure [.] link] jaybaer There’s a good book in there: Social Media Lessons from Homer Simpson. Ultimately, companies need to make money, save money, or both via social media. Just not in a linear fashion. We must be persistent. Thanks Jay. How can I help you?

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Social Media Consultant Social CRM eBook 120

Convince & Convert

MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. In true Twitter fashion, it wasn’t “rolled out” per se, it just appeared as part of the API that third parties access. Not an overwhelming participation rate. I love Twitter.

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Social Media Strategy Foursquare Social CRM 124

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SEPTEMBER 20, 2010

Can you imagine an “Illinois Marketing for Dummies&# book? Interesting post from @jaybaer today w/@ExactTarget research: [link] [link] Kwan Morrow Is Twitter for Business Even Worth the Trouble | social crm | Convince & Convert [link] [link] Bret Simmons RT @jaybaer: Is Twitter for Business Even Worth the Trouble?

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Social CRM Twitter B2B CoTweet 145

Convince & Convert

AUGUST 3, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. 3 Ways Facebook is Killing Your Website [link] an excellent read [link] John Crespi Very bold posting but may be prophetic! How can I help you?

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Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. 3 Ways Facebook is Killing Your Website [link] an excellent read [link] John Crespi Very bold posting but may be prophetic! How can I help you?

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Facebook Consultant Social Media Sites 167

Convince & Convert

SEPTEMBER 2, 2010

Flexibility There are no right answers in social media, just answers that are more likely to be correct. It’s a benefit, not a drawback that (despite what others might proclaim) there is no social media playbook that can taken off the shelf and executed in rote fashion for all companies. Largely, they have not.

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Social Media Strategy Consultant Social CRM 153

Convince & Convert

SEPTEMBER 23, 2010

Succeeding on the social Web requires daily participation. Whether it’s brand reputation management, PR and influencer outreach, customer service and social CRM, interacting with fans on a brand community, or just creating content that builds thought leadership – it all takes time. How can I help you?

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Social Media Strategy Energy Consultant 146

Convince & Convert

SEPTEMBER 21, 2010

There was also a lot of talk (especially among the big brands) on operationalizing social media, and creating true best practices for how to thrive in a real-time world where every customer is a reporter. book your hotel no later than October). book your hotel no later than October). What makes SXSW special is the accidents.

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Social Media Strategy Conference Eventful 126

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SEPTEMBER 20, 2010

Within 12 months of its invention, 1,200 companies entered the radio “business&# in some form or fashion. link] Alltop Are You Slow Enough to Succeed in Social Media? Now the critical element is also the title of a Gladwell book – 'the tipping point' Social Media is just another vehicle to help us achieve it!

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