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Book Review Wednesday: Wikibrands: Reinventing your company in.

Akamai Marketing

By encouraging businesses to start out with their focus and strategy and then move through to the other elements, the authors Dover and Moffit support what so many marketers know, but what so many companies ignore in their rush to create a program.

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Ma.gnolia Down - Price For Social Bookmarking

Koka Sexton

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Ma.gnolia Down – Price For Social Bookmarking Ma.gnolia is a very popular social bookmarking site. Like StumbleUpon, Reddit and others, thousands of people trust Ma.gnolia to store their bookmarks online instead of saving them locally to a machine.

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What's your social currency?

Akamai Marketing

Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. Now, you KNOW I am not suggesting that brands stay out of the social sphere, that is just not my style or honestly, my business. So, here are a couple of steps to identifying your social media currency. What do you have to offer?

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12 Reasons Your Business Needs a Social Media Marketing Program.

Saying It Social

Brand recognition: You need to go where your customers are, and they are increasingly spending a great deal of time on social networking sites. Using social media enables your company to reach a huge number of potential customers. 12 Reasons Y&#959&#965r Business Needs a Social Media Marketing Program … [.]

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Social Media Complainers – your new BFF's

Akamai Marketing

Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed.

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The Wells Fargo Debacle.how to get around it

Akamai Marketing

The power of events, ESPECIALLY B2b events, is undeniable and people are still attracted to them, computers and phones not withstanding, most of us prefer the company of human beings. This will not kill the event or incentive industry. And yes, once in awhile, we even like to get together with them to “talk shop”.

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wordpress Resources at siteground

Social Media Strategery

It’s great that there’s a vibrant community of these experts (check my blogroll on the right for a list of these experts, all much more established than I) actively sharing ideas and experiences. However, this has led to an almost stale conversation in the social media blogosphere where we’re preaching to the choir. Lookin good.

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