Remove Blogger Remove Content Remove Message Boards Remove Metrics
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How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

do they have a blog, how prominently is it featured, social bookmarking links, social media account links, etc.). • Twitter metrics (followers, following, frequency of tweets, general level of interactivity). Facebook / LinkedIn / Google Plus metrics (i.e. followers/fans/circles, how complete is their profile, level of activity).

Vocus 184
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Book Review: Social Media Marketing

Webbiquity SMM

Measurement: as Li notes, “Measurement comes in many different forms, from website traffic to the number of retweets your content is getting.&# Choose metrics that make the most sense for the tactics you’re employing, and monitor results to determine which activities to increase and where a change of course may be needed. .

Review 152
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Successful Blogging for Small and Medium Businesses

Akamai Marketing

your own set of metrics. By the way, “sucking less&# is not a measurable metric, get your own. This is the blogger as task-master part. If you can’t think of what to blog about, get inspiration from the news, industry occurrences, message boards and other communities where your customers are hanging out.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Same with the message board trolls, who are all too easy to overlook in favor of bloggers and Twitterers. 80% of consumers content about products and services created by just 16% of the population – [link] [link] Laurence Bret Who are your influencers? It’s entirely possible she is a Mass Influencer.

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9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

Social media monitoring tools are increasing essential for companies of all sizes as the explosion of social media content renders manual monitoring efforts hopeless. The best also monitor message boards and forums, easy to overlook but critical particularly for niche b2b products and services. Metrics and reporting.

Tools 193
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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

The answer is no, but it’s still a metric that is close to Larry Page’s heart. Think instead about social media traffic, good content, a cleanly coded website, slow progressive growth, and your site’s authority. This post is a somewhat technical approach toward dealing with duplicate content issues.

Marketing 264
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Also, some bloggers (including Ari Herzog and Valeria Maltoni ) don’t favor including tweets as comments, since they are not true “comments.&# I’ve moved from Tweetmeme to Topsy on my embedded tweeting, due to improved metrics, and Topsy’s competitive intelligence capabilities are impressive.