Social media loyalty: me like you long time (but me hard to get)
Mindjumpers
JANUARY 3, 2011
Although the use of ‘new media’ like social networks, blogs, mobile channels and online games (all of which you cannot really call new anymore) has grown significantly since the 2009 edition of the report (an increase of 48%), it is and remains difficult for companies to deserve loyal followers. with 77% of the respondents.
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