Oktopost

FEBRUARY 23, 2021

More than 50% of them use social media to research products they’re thinking of buying. That’s not just for B2C purchases — social media is just as important for B2B marketers, with nearly 90% of them using LinkedIn to generate leads. In other words, they have a social media marketing plan.

Social Media 62

Social Media Metrics CPA ROI 62

agora pulse

DECEMBER 23, 2019

Here’s what got them bright-eyed and excited … Jay Baer: “2020 is going to be the year that brands stop random acts of social. Unless you catch lightning in a bottle with some sort of meme-worthy one-off, it is very, very difficult to sustain social media reach and engagement with a content approach that is non-episodic.

Social Media 92

Social Media LinkedIn YouTube Platform 92

Oktopost

JUNE 28, 2023

This is where the importance of pre-scheduling posts on your social media publishing platform comes in, but also the importance of a flexible strategy – one that can bend to accommodate time-sensitive posts (say, when a particular trend starts to gain momentum on a particular channel). And, of course, you’d be right.

Social Media 62

Social Media Engagement Strategy B2B 62

Hootsuite

DECEMBER 10, 2019

If you want to be successful on social media in 2020, you need to base your strategy on the latest real-word data and social media trends. This gave us multiple perspectives on the social trends that matter most in the year ahead. Top 5 social media trends for 2020. woke washing.

Trends 145

Trends Social Media CPA Sports 145

Oktopost

APRIL 4, 2023

Brands need to be able to build a persona online, rather than relying on a single campaign to capture consumers’ attention – and, more importantly, their trust – on social media. Social proof is held in high esteem It’s not hard to argue that social proof ‘rules the roost’ when it comes to B2B and B2C selling.

Social Media 118

Social Media Marketing B2B Banking 118

Keyhole.co

MAY 2, 2024

However, social listening is not all about mentioning your brand; it takes tracking of competing brands and trending content in your industry. Mastering the art of engagement through social listening Mastering engagement on social media connects businesses with their audience effectively.

LinkedIn 52

LinkedIn Tools Sentiment Analysis 52

Hootsuite

AUGUST 6, 2021

Comments like this reflect a widespread but outdated view about social media managers: That they’re entry-level workers cosplaying as real marketers. In fact, social media managers are a core part of the modern marketing department. 4 things you can do to better support your social team.

HootSuite 130

HootSuite Marketing Social Media Management Skills 130

Oktopost

JUNE 13, 2023

With the right strategy – one that leverages all the different aspects of social media marketing, from community management to lead gen – brands can amplify reach far beyond their original digital footprint, see more conversions, a higher share of voice, and a strengthened status within their industry. What is social selling?

Social Media 75

Social Media Engagement Platform B2B 75

Sprout Social

JULY 26, 2019

While you’d typically use these acronyms in your marketing meetings and communications, they’re equally useful for social media communications, especially if you’re in a relevant niche. B2B – Business to business. CMGR – Community manager. CMS – Content management system. B2C – Business to consumer.

Social Media 112

Social Media Software CPM CPC 112

Rebekah Radice

SEPTEMBER 4, 2016

Tip #1: Go to BuzzSumo’s “ Trending Now ” section and to find hot topics. BuzzSumo gives you an easy way to identify what’s going or has gone viral through their “Trending Score.” Then use a trending hashtag to get out in front of a whole new audience. Find or snap a picture. Then tweet them.

Engagement 97

Engagement Twitter Hashtag Travel 97

Rebekah Radice

SEPTEMBER 4, 2016

Tip #1: Go to BuzzSumo’s “ Trending Now ” section and to find hot topics. BuzzSumo gives you an easy way to identify what’s going or has gone viral through their “Trending Score.” Then use a trending hashtag to get out in front of a whole new audience. Find or snap a picture. Then tweet them.

Engagement 60

Engagement Twitter Hashtag Travel 60

Webbiquity SMM

AUGUST 25, 2020

Today, 84% of C-level and VP-level buyers say they are influenced by social media when purchasing, and 83% of B2B marketers are using it. Two out of three marketers saying they plan to boost their organic usage in the next year (although) it remains stronger for B2C (72%) than B2B (57%).”

Types 179

Types Social Media Content Hashtag 179

Sprout Social

JUNE 3, 2021

That’s because Sprout Social is the ultimate control center for any business looking to translate its social presence into actual results. As a social media management platform, Sprout helps businesses organize their content calendar and assets in one place. Email marketing tools.

Tools 145

Tools Marketing Template Templates 145

Hootsuite

JANUARY 13, 2021

But if your brand is using social media for business , properly using social media acronyms and social media abbreviations might be part of an effective social strategy. In fact, it’s one of the many social media trends your brand will want to understand. CMGR: Community Manager.

Social Media 145

Social Media List HootSuite Content management systems 145