Small Business Mavericks

MAY 21, 2012

When it comes to meaningful comments, and deep discussions, forget Facebook and Twitter. If you do go the Facebook and Twitter route, you need to maintain a lot of control over what you do and don’t become involved in. If anything, they can flood you with banal comments that take a lot of time yet deliver little in results.

Comments 161

Comments Social Media Foursquare LinkedIn 161

Small Business Mavericks

DECEMBER 30, 2013

If you’ve been paying attention to the rise of social media in the past few years, then you know that Facebook has risen to be the No. Facebook is a big traffic referral source for a lot of websites – especially business-to-consumer sites. LinkedIn delivers a lot of traffic to B2B sites.

Metrics 98

Metrics Tumblr StumbleUpon B2B 98

Small Business Mavericks

APRIL 14, 2012

I checked out the new look on Google+ and, for some reason, my first reaction was how ‘Facebook’ it looked. Perhaps I’d spent too long on Facebook. Sure, you can create your circles, and you can share content, but it doesn’t have the same social feel as Facebook, or Twitter for that matter.

Google 107

Google MySpace SEO Fashion 107

Small Business Mavericks

SEPTEMBER 20, 2013

Another great source of content ideas is Twitter or Facebook if you are a B2C business (LinkedIn if you are B2B). The next time you write an article or blog post, answer a question you’ve heard from one of your customers. People will ask questions on social media that they may not ask in person or on the phone.

Content 112

Content Small Business B2B Review 112

Small Business Mavericks

OCTOBER 14, 2011

Facebook Like – No matter what type of business you have, a Facebook Like button on your web pages is a near necessity. With Facebook being the most trafficked website online, you are bound to have quite a few site visitors who use it and will Like your stuff.

Delicious 87

Delicious Technorati Digg B2B 87

Small Business Mavericks

SEPTEMBER 21, 2015

While 73% of B2B marketers use video in their content marketing strategy, they aren’t using video exclusively. Native ads are those ads that pop up in your Twitter and Facebook feeds (and other places) that look a lot like your normal feed posts. Here’s why. Search engine marketing has the largest share.

Video 70

Video Marketing Case Study Mobile 70

Small Business Mavericks

JANUARY 6, 2016

If you are a business-to-consumer type of business, Facebook may be more effective for you. Twitter can be effective for both B2C and B2B businesses, but you have to have a strategy. Not all of them will be effective for your type of business. But if your primary target is other businesses, then LinkedIn could be more effective.

Marketing 70

Marketing Engineering Advertising B2B 70