Convince & Convert

NOVEMBER 28, 2010

And because creating or curating content is important for all companies, it’s a book that I hope will find a broad and enthusiastic audience. The book concludes with an entire section of case studies, wisely covering businesses of many sizes and types. Chapman (founder of DigitalDads ). Nicely done.

Content 117

Content Marketing B2B Case Study 117

Writtent Blog

MAY 21, 2013

Curate a list of the blogs, social media users, and publications that are defining thought in your niche, so your content creators can keep up on trends. For some industries, using second person for whitepapers and case studies may be a better choice. Case Studies. Yes, but it’s much more challenging. Editorials.

Content 96

Content Tools Marketing Hubspot 96

Kikolani

NOVEMBER 29, 2010

Her latest posts include Facebook Wants Me to Connect with My Skype Contacts , Leaving Webinars for Business Development , and Writing for Myself First, Others Second on My Blog. Alexa is a social media, web, and ecommerce content curator who strives to cut through the noise while having fun. Follow her @adriarichards on Twitter.

Blogger 168

Blogger SEO Consultant WordPress 168

Convince & Convert

MAY 19, 2010

I think that credibility plays a big role here; testimonials, case studies, ratings and rankings should be in the content mix. is Crucial to your Content Marketing Strategy [link] #marketing #b2b [link] Maneesh Why D.I.S. Thank you Russ for an enlightening guest post and thank you Jay for inviting Russ to post.

Social Media 137

Social Media Strategy Consultant Social CRM 137

Waxing UnLyrical

NOVEMBER 8, 2019

When it comes to B2B content marketing, you need to focus more on expertise and for directly targeting end-users to create informed content that helps users to make decisions. Not Curating Content Frequently. This is why curating your content is so essential for engaging an audience and driving output. Case Studies.

Content 187

Content Curation Marketing SEO 187

Sprout Social

APRIL 8, 2021

But where do you start and what type of content should you create for B2B content marketing? Understand your B2B audience. The first step in setting up your B2B content marketing strategy is knowing who you’re talking to. One important point for a B2B persona is to identify the individual buyer’s job position. Case study.

B2B 123

B2B Content Case Study Marketing 123

The Realtime Report

APRIL 24, 2024

Real-World Success Stories To help illustrate the incredible business benefits of post-event follow up, let’s look at a few real-world success stories: SaaStr Annual , the world’s largest non-vendor B2B software conference, sends a personalized “thank you” video to every single attendee.

Eventful 91

Eventful Survey Loyalty Authentication 91

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. Contributor to the Social Media Marketing Magazine – B2B Column.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Sprout Social

OCTOBER 17, 2016

As a result, one of Twitter’s main uses for marketers is curation. If you're in the B2B space, LinkedIn is a must. For instance, many companies use it purely for sales, while others rely on it for social recruiting or content curation. Curate quality content to share on your feed. Uses eye-catching photos in the feed.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Oktopost

DECEMBER 28, 2020

94% of B2B marketers said they pivoted their content marketing strategy in 2020, and 80% of those said their shifts were successful. What’s more, 90% of B2B marketers believe repurposing existing content is more valuable than creating fresh new pieces. 7 Ways to Win with B2B Creative Content Marketing. Blog Posts.

B2B 125

B2B Content Case Study Marketing 125