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PR Monitoring and Management Tools: Which is Best? Vocus vs. Cision

Webbiquity SMM

Vocus and Cision are both powerful and popular PR monitoring and management systems. Media Database Cision: A Vocus: B+ Both tools offer extensive databases of publications, media professionals and bloggers. User Interface Cision: C- Vocus: D User experience, unfortunately, isn’t a strength of either system.

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Looking Back at 300: Top 10 Posts on the Webbiquity Blog So Far

Webbiquity SMM

Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. Vocus vs. Cision (November 8, 2011). Vocus vs. Cision (November 8, 2011). Vocus and Cision are both powerful and popular PR monitoring and management systems. PR Monitoring and Management Tools: Which is Best?

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Amplify Your Content Strategy with Influencer Marketing

Convince & Convert

Most of us are familiar with the concept of influencer marketing, i.e., marketing to a select group of individuals — such as journalists, bloggers, consultants, or industry analysts — who influence your buyers’ decisions. Most influencers that businesses target, especially B2B businesses, probably aren’t world famous media moguls.

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The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. She describes herself as a “small business coach, speaker, corporate trainer, blogger, singer, lover of life, dreams, family and God.” Allison Mooney. allimooney. Amber Buhl. ardath421.

Twitter 279
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How to Best Work With a PR Pro

Waxing UnLyrical

A: The original PR consultant pitched a strategy focusing on mom bloggers. say, food, travel, or upscale bloggers for my client, we’ve seen that 70% of my client’s Facebook fans are female. I was asked to submit a list – to the PR pro – of media/bloggers with emails I had compiled. Communications.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

These women are executives, thought leaders, bloggers, authors and role models for younger women with an interest in technology. Next year, Cheryl and I tentatively plan to honor #Nifty50 Women and Men Writers, including bloggers, journalists, authors, and PR professionals. That will be our top focus for next year. Stacey Acevero.

Twitter 257
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9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

The best also monitor message boards and forums, easy to overlook but critical particularly for niche b2b products and services. A blogger raises a question about your company’s financial outlook. Many include at least the most popular blogs as well. Workflow capabilities. A customer shares an idea for an enhancement.