Firebelly

JUNE 1, 2015

There are three critical components of B2B marketing—messaging, traffic and conversion. These are ultimately the only three that really matter and yet the B2B marketing landscape is like a field of broken dreams. Messaging matters. Whether it’s micro or macro conversions, we all want real results and tangible outcomes.

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Firebelly

MAY 14, 2012

4 Ways B2B Marketers Can Take Advantage of Instagram. By Jesse Noyes B2B companies haven’t taken to those fuzzy Instagram filters like their B2C counterparts. The truth is Instagram offers a number of effective b2b marketing tactics your brand should be taking advantage of – from raising awareness to engaging prospects and leads.

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Instagram B2B Marketing Trends 236

Firebelly

DECEMBER 26, 2011

Three trends and tools to watch in the coming year: 12 B2B Social Media Predictions for 2012. Cohen 2012 is going to be a big year for adoption of social media for B2B companies. The following predictions for 2012 reveal many of the ways B2B companies will leverage social media for their business success. By Jeffrey L.

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Firebelly

OCTOBER 12, 2015

Description: Offers a friendly B2B networking environment for SEO and social media marketing professionals who understand the rapidly evolving Social SEO and Inbound B2B Marketing space. Learn more ]. Group size: 41,352 members. Social Media & SEO. Learn more ].

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Firebelly

AUGUST 8, 2012

A B2B marketer is going to reach her audience differently than a B2C marketer. If you’re a B2B marketer, then LinkedIn and Twitter will be your best bet. What subjects do they want to learn about? What formats will they consume? How long can your content be? How often do they want it? You need to go where your audience is.

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Firebelly

OCTOBER 12, 2012

Imagine what a 20 minute weekly podcast for your B2B niche could do for your reputation as an industry thought leader. This has helped him create a national-level reputation where people from all over North America and Europe hire his company to work for him.

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Firebelly

OCTOBER 22, 2015

If you’re a B2B company, you want to generate leads, or maybe you’re a non-profit trying to get volunteers. Put simply, it’s the action that you want someone to take when they see your marketing. For an e-commerce site, it’s as simple as buying a product, going through the checkout.

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