Audiense
OCTOBER 11, 2017
We “geared” up to explore whether there was a new market in the automotive industry. We used Audiense Insights to gain an understanding of this potential new audience and whether the automotive industry can proceed to conquer this new, unexplored target market.
Hootsuite
OCTOBER 21, 2020
B2B social media marketing is often written off as boring or unnecessary. The digital media company credits its LinkedIn marketing efforts for closing 42% of its deals in 2018. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more.
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Webbiquity SMM
JANUARY 2, 2013
With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?
Social Media Marketing
MAY 1, 2013
Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.
Writtent Blog
FEBRUARY 13, 2014
If you’re using email marketing to promote your content , you’re certainly on the right track. Recent studies by MarketingSherpa have found that organizations across industries uniformly believe that email drives an incredible amount of ROI, illustrated below: Image credit: MarketingSherpa. Smilebox. . Image credit: staticworld.
Pixlee
OCTOBER 12, 2020
According to Deloitte Insights , the furniture and automotive industries benefit the most from augmented shopping. And, according to Deloitte, the ROI on this is worth venturing into this new territory. right in their homes. Even though IKEA is an international giant, smaller businesses shouldn’t hesitate to follow in their footsteps.
Writtent Blog
JULY 6, 2016
Content production is so great today that 60 to 70% of content marketing remains unused – an indication of the need to revolutionize the content turnover for B2B organizations. 83% of B2B marketers prioritize focusing on lead quality rather than quantity. Image Credit: Content Marketing Institute. Image Credit: MarketingCharts.
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