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Strategic brand collaborations: Finding successful partnerships

Sprout Social

Brand collaborations, especially co-marketing , are a win-win for your brand reputation. It’s a strategy that leverages each company’s reputation and customer base to introduce its brand to a new audience, driving additional revenue and awareness. For example, e.l.f. and Dunkin’ dropped a donut-inspired makeup line last year.

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Co-creation: Why creators should be part of your product development team

Sprout Social

She started out sharing vegan recipes on social media and quickly garnered a following through her warmth and authenticity. Tabitha Brown for Target features apparel, home goods, office supplies, food, pet items and kitchenware. Each piece is inspired by her outgoing personality, commitment to health and overall charisma.

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80% of consumers agree brand awareness makes them more likely to buy on social

Sprout Social

Building buzz around your brand does more than just boost your reputation. This might explain why apparel tops the list of most popular product categories to shop for when buying on social media, followed by media (i.e., Our survey found that 80% of consumers say that brand familiarity (i.e., movies, songs, etc.) and app subscriptions.

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The Ultimate Guide to Building An Ambassador Marketing Program in 2021

Pixlee

Workout apparel brand HYLETE sponsors influencers with discounts and free products they can promote in their social media posts. User-generated content is a free and authentic way to promote your brand through the experiences your customers are already sharing about you. Manage your brand reputation. 5) College Program.

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The Ultimate Guide to Building An Ambassador Marketing Program in 2021

Pixlee

Workout apparel brand HYLETE sponsors influencers with discounts and free products they can promote in their social media posts. User-generated content is a free and authentic way to promote your brand through the experiences your customers are already sharing about you. Manage your brand reputation. 5) College Program.

UGC 52
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Review Email Template: How to Effectively Ask for Reviews

Pixlee

Asking for feedback specific to the product, like if an apparel item runs big or small, or what type of skin the reviewer has when leaving a review for a cosmetic product, also benefits future shoppers, as you can display these subdimensions on your product page. Offer Rewards in Exchange for Product Reviews. Click to review]. Thank you.

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Complete Your 2021 Email Audit In 4 Easy Steps Now

Pixlee

You may also evaluate your IP reputation using a complaint rate and any possible blacklisting. By embedding social proof directly within the email, viewers don’t have to search for authentic content that helps them imagine their experience with your products. 4 Prepare An Improvisation Plan For Your Email Marketing Strategy.