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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. You can find a list of more than 150 social media monitoring tools here or close to 200 here , but—that can seem overwhelming. blogs, microblogging sites, social networks, etc.).

SM2 202
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You Become What You Measure

Social Media Strategery

These three seemingly incongruous industries are actually suffering from a situation that will soon face the PR industry as well. “On a managerial level, once the quants come into an industry and disrupt it, they often don’t know when to stop. They’re all suffering from quant overshoot.

Sysomos 134
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Sysomos Audience Moves Towards Measuring Social Media ROI

Dave Fleet

One area in particular which is fast-evolving is social media monitoring (my ex-colleague Michael O’Connor Clarke quipped last week that there’s probably a micro-industry dedicated to watching it). I came away impressed. Sysomos Audience is an addition to the Heartbeat monitoring and engagement tool.

Sysomos 273
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Research: How do people talk about your industry and who are the influencers? What’s the client/competitor/industry name(s)? To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). And of course thanks for including Radian6. How hard will it be to filter?

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Advice for a New Internet Marketer (or How to Spot Internet.

Techipedia: Tamar Weinberg

A few weeks ago, another person connected with me on Facebook who was referred to me by a social media buddy I never actually met. “I am a relatively new internet marketer trying to break into the industry,&# he wrote. Being able to work alongside the brightest minds in the industry can be extremely empowering.

Marketing 240
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Build Your Brand a Social Content Ladder in 5 Steps | Blogging and.

Convince & Convert

It’s an example of an industry with poor understanding of taxonomy – the words and phrases used to describe products and services. Taxonomy is incredibly important in social media because it’s the most direct link between the worlds of social and search marketing. Thanks for the Radian6 mention.

Brands 143
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Social Pros 9 – Christopher S. Penn, WhatCounts

Convince & Convert

I get into lots of conversations with clients and perspective clients who say, I’m paraphrasing but not so much, “We need to get good at social media measurement. So we need to buy Radian6 or Argyle Social or Involver.” That’s where things like Google Analytics come into play. It is a cipher.

B2B 120