Sprout Social

DECEMBER 5, 2022

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good. It’s corn. ??

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Why do marketers need social listening tools?

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. People are the fuel behind social media, which is really just tools and tactics. Do they use social platforms and if so, how often and why?

Research 265

Research Social Media Marketing Retail 265

Sprout Social

MARCH 7, 2022

Some even made memes. Now, social media and review sites have empowered consumers to speak their minds whenever the inspiration strikes. That only scratches the surface of the wealth of brand perception information available on social media. Brand Health Social Listening Topics. I feel you @SlackHQ.

Survey 91

Survey Brands Sentiment Template 91

Sprout Social

FEBRUARY 28, 2022

The constant feed refreshing, the group DMs, the memes—it all combines to create a uniquely gripping spectacle that’s impossible to ignore. Understanding your brand’s role in these high-value occasions can make or break your social media presence. If you want quick, comprehensive results, try social listening.

Brands 113

Brands Meme How To Advertising 113

Buffer Social

OCTOBER 9, 2023

Get the need-to-know highlights from the social media industry that happened the week of October 2-6. Reviving Interest in Threads Meta explores new options to reignite interest in Threads, alongside Instagram's focus groups with creators. Use the analytics tool to plan content that resonates with your audience.

News 72

News Social Media Marketing Facebook 72

Later

JUNE 11, 2021

A comprehensive social media strategy is a major key to success on any platform, and Twitter is no different. Use Twitter Analytics or a third-party tool to analyze old Tweets. You can also use a third-party analytics tool to learn more about your followers. Cultivate Your Twitter Voice. Engage, Engage, Engage.

Twitter 86

Twitter How To Compete Hashtag 86