Adam Sherk

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The Best Tools for Keyword Research, Competitive Analysis and Trending Topics

Adam Sherk

Editorial teams and content creators are always on the lookout for useful tools for keyword research and content planning. To help with that, I’ve put together a list of the best options for keyword research, competitive analysis and monitoring search and social trends. Keyword Research. Bing Keyword Research.

Analysis 241
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A Simple Workflow for Keyword Research for Content Planning

Adam Sherk

Most editorial teams employ basic keyword research tactics as part of their daily routine, such as using keyword tools to refine word choice or monitoring trending topics for real-time opportunities. But what about using search and social data to influence the editorial calendar over the longer term?

Research 183
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Which News Sites Get the Most Social Media Engagement?

Adam Sherk

That’s not an easy question to answer without having access to each site’s analytics data and knowing their goals and objectives. But it is possible to make some basic comparisons using data from some of the free tools that are available. ig Adam Sherk October 7, 2010 at 1:29 pm Great follow-up analysis Ilya.

Sites 176
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News Sites on Twitter: Who is Making the Most Impact?

Adam Sherk

The easiest thing to compare is reach based on Twitter followers and I’ve included that data below. There are many different Twitter analysis tools out there but I’ve seen Twitalyzer mentioned several times recently so I decided to try it out. The data point they make available without a subscription is called “Impact.”

News 165
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Social Media Super Bowl: Which Team Has More Reach?

Adam Sherk

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

Team 150
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The Most Popular News Sites on YouTube

Adam Sherk

I compiled the figures by looking at the profile boxes on channel pages and from YouTube’s search results, for example: Not every site shares the same information in its profile but I pulled as much data as I could. For this post I used the larger of the numbers. Hard to believe mainstream TV isn’t all over this.

Sites 182
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10 Quotes on the Apple iPad and the Business of News

Adam Sherk

Again, some back-of-the-envelope math suggests they won’t.&# - Erik Sass , News Analysis: Even Apple Can’t Save Newspapers “Editors have been telling us for years that people won’t read long stories online. Yet they will read 1,000-page novels on their Kindles. What Horrible Things Did Time Magazine Do in 1964?

iPad 129