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14 Social Listening Tools for Effortless Brand Monitoring

Hootsuite

We’ve got a whole blog post on what social listening is and why it matters so much for brands. Social listening tools are tech products — apps and software — designed to seek out the entire social conversation about any topic you choose. You can monitor keywords, mentions, and hashtags across multiple social platforms.

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The 9 best reputation management services for your brand in 2024

Sprout Social

A reputation management service is a professional service or software platform that helps individuals and businesses optimize and control how people perceive them.Reputation management services usually include a range of strategies, such as search engine optimization (SEO), content creation, social media management and review management.

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How to create a complaint management system to protect your brand reputation

Sprout Social

For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond. Brand protection How you handle complaints directly affects your brand’s reputation. Here is a report from Sprout’s Listening capability.

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29 Best Social Listening Tools To Stay Ahead Of Competition

Keyhole.co

You can also use Keyhole to conduct social listening and identify which online accounts or influencers are talking about you or your brand. Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy.

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7 Must-Have Keyword Monitoring Tools For Every Marketing Strategy

Keyhole.co

What are the different types of keyword monitoring? There are several types of keyword monitoring techniques based on your final intent. Some of the most popular use cases of keyword monitoring are: 1. Competitor analysis Want to know what your competitors are doing? Try to figure out what keywords they’re using.

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Top 7 Mention Alternatives For 2024

Keyhole.co

The brands that get it right do so by leveraging social monitoring and listening. Mention is a good example of a platform helping brands track and post to social media apps. Top 7 Mention alternatives for 2024 Here is a list of social monitoring platforms that work as great alternatives to Mention.

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How To Leverage Social Listening For Managing Crisis

Keyhole.co

Examples include a sudden steep increase in complaints from customers or negative Google reviews. Perhaps an unflattering social media post about your brand is making the rounds on the internet and getting shared a bunch of times on Instagram. Apply your post-crisis analysis here to reiterate and improve your crisis management plan.