Remove Aggregator Remove B2B Remove Buy Remove Discount
article thumbnail

Word of mouth marketing: how to drive conversations and sales at the same time

Sprout Social

Either on-site, social media, Google or third-party review aggregators. In short, customers who consistently promote your products and brand in exchange for discounts or products. rating or review is most valuable to someone researching a brand for the first time or buying a new product. Brand ambassadors. See how that works?

article thumbnail

In bull or bear markets, social media intelligence makes all the difference

Sprout Social

One Tweet might not mean a lot, but the aggregation of every post on a topic that’s relevant to your business can be magical. But social media intelligence captures the sentiment from anyone buying within your product category, opening the door to new audiences. In times like these, businesses either fall far behind or get way ahead.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Swix aggregates as many as 100+ of your social media metrics, and presents them in a unified, visually digestible fashion that will be the darling of any Excel hater. Mr. Lake told me that beta customers are likely to receive a discount when Swix switches over to a monthly fee service. I’m a big fan of these guys.

article thumbnail

Are You Making These Costly Holiday Mobile Mistakes?

Buzz Marketing for Technology

Your mobile app or site connects the customer with the product, but its success can be greatly affected by several non-mobile factors—especially during the holidays (or other high-traffic buying seasons). So when it comes to holiday shopping, product reviews can have one of the biggest impacts on customer buying decisions.

Mobile 197
article thumbnail

Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

We are aggregating vast amounts of data, and in our integration with Facebook for example, we don’t open up everything we get because some of it just isn’t relevant. Combine that with location and mobile data, and you get real-time smart agents that tell you whom you should approach in a restaurant to buy a drink.

article thumbnail

Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

Jay: It’s the hubris of the content marketer to believe that, “Once we’ve consumed this amazing content, we’ll be ready to buy.” They talk about white papers at the top of the funnel and then buying guides and RFP guides a little further down the funnel. Get a demo.” They’re strategic, too.

article thumbnail

Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

Jay: It’s the hubris of the content marketer to believe that, “Once we’ve consumed this amazing content, we’ll be ready to buy.” They talk about white papers at the top of the funnel and then buying guides and RFP guides a little further down the funnel. Get a demo.” They’re strategic, too.