Kikolani
JANUARY 26, 2010
The most popular topic at #SMAZ was the measurement of social media influence and the elusive ROI – Return on Investment. Social Media ROI. Later in the afternoon, Evo Terra discussed ways social media ROI could be measured, which would (in an ideal world) mean the social media strategist would be able to do the following.
Waxing UnLyrical
SEPTEMBER 13, 2010
Sure, it’s a lot easier to teach advertising value equivalencies and say that’s how to measure public relations efforts. We’ll pick up where we left off last week, discussing social media ROI. If there’s one thing students and young PR pros should pay attention to, it’s learning new techniques to measure public relations efforts.
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The Way of the Web
APRIL 7, 2011
Wait a minute – there’s ROI here: Now the team at Blekko might just think it’s a nice thing to send out shirts, or they might be doing it because they realise there’s a lot of value in it – or it might be a mixture of the two. Say 25% of the T-shirt recipients are like me and have a blog.
Convince & Convert
MARCH 3, 2010
Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. and Postrank, and Tweetmeme and Topsy and Facebook Insights and about 1,000 other tools you can use to precisely measure social media success, there is literally no excuse to not ALWAYS BE TESTING. Between bit.ly
Kikolani
JUNE 28, 2013
3 Marketing Tools I Miss (and Their Alternatives) – If you used PostRank, Formulists, or Google Reader, here are the best alternatives. Revealing the Highest Earning Blogs that Sell Advertising – Some of the biggest earning blogs (and a few non-blogs) on the web that don’t rely on affiliate links or selling products.
Convince & Convert
SEPTEMBER 20, 2010
10 predictions for advertising in 2010 =-. 10 predictions for advertising in 2010 =-. winning campaigns, measure ROI, and reach audiences. May tell you what companies who already are doing it are doing, but not much more. I think it’s too easy to report, harder to predict.-= edwardboches´s last blog.
Techipedia: Tamar Weinberg
JUNE 16, 2010
Some tools you can use are Social Mention , Trackur , and PostRank. Are you getting ROI on your investments on the social web? Building relationships takes time so you have to give it enough time before you will see good ROI. PostRank is becoming one of my favorite tools. Don’t give up if the results are not good.
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