Waxing UnLyrical

SEPTEMBER 13, 2010

Sure, it’s a lot easier to teach advertising value equivalencies and say that’s how to measure public relations efforts. We’ll pick up where we left off last week, discussing social media ROI. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Regardless, thanks for visiting!

Class 134

Class Postrank Tourism Blogroll 134

The Way of the Web

APRIL 7, 2011

Wait a minute – there’s ROI here: Now the team at Blekko might just think it’s a nice thing to send out shirts, or they might be doing it because they realise there’s a lot of value in it – or it might be a mixture of the two. Say 25% of the T-shirt recipients are like me and have a blog.

CPM 33

CPM Marketing Postrank NoFollow 33

Kikolani

JUNE 28, 2013

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. 3 Marketing Tools I Miss (and Their Alternatives) – If you used PostRank, Formulists, or Google Reader, here are the best alternatives. Or subscribe directly to Fetching Friday only via RSS.

Marketing 119

Marketing Postrank eBook RSS 119

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. and Postrank, and Tweetmeme and Topsy and Facebook Insights and about 1,000 other tools you can use to precisely measure social media success, there is literally no excuse to not ALWAYS BE TESTING. Between bit.ly

Social Media 122

Social Media Strategy CoTweet CoTweet 122

ProBlogger

MARCH 17, 2011

Amateurs can make choices based on their raw enjoyment, their traffic numbers, their comments, and their links, but professionals need to measure their return on investment (ROI). Followers—be they RSS subscribers, Twitter followers, Facebook friends, or something else—are not a great way to measure your influence, at least not at face value.

eBook 41

eBook Postrank Influencer System 41