Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Remember, the most important customer of EVERY company is Google.

Social Media 122

Social Media Strategy CoTweet CoTweet 122

Convince & Convert

AUGUST 10, 2010

Billions and billions of dollars are spent on advertising. You'd be lucky to find anything about Mr. Fux online even with a google search. You'd be lucky to find anything about Mr. Fux online even with a google search. And with social media targeting, advertisers can be that much more efficient with their messages.

Social CRM 134

Social CRM Influencer Klout Social Media 134

Convince & Convert

SEPTEMBER 8, 2010

I remember quite clearly being told that one of my regional clients couldn’t advertise on MySpace.com because we didn’t have a budget of at least $25,000/month. The Live Feed and Social Graph is what they are selling marketers on. 95% of all posts to the live feed (twitter too) are never seen.

MySpace 137

MySpace Facebook Social CRM Consultant 137

Proactive Report

DECEMBER 24, 2015

Mapping the social graph. There are many ways to distribute and amplify your content: Social advertising. How to use Google Analytics (or whatever program your company uses). How to use the analysis or insights tools of social platforms. However, you have to learn how to use the tools and the technology.

Klout 40

Klout Social Graph Influencer Training 40

Proactive Report

DECEMBER 24, 2015

Mapping the social graph. There are many ways to distribute and amplify your content: Social advertising. How to use Google Analytics (or whatever program your company uses). How to use the analysis or insights tools of social platforms. However, you have to learn how to use the tools and the technology.

Klout 40

Klout Social Graph Influencer Training 40

Proactive Report

DECEMBER 24, 2015

Mapping the social graph. There are many ways to distribute and amplify your content: Social advertising. How to use Google Analytics (or whatever program your company uses). How to use the analysis or insights tools of social platforms. However, you have to learn how to use the tools and the technology.

Klout 40

Klout Social Graph Influencer Training 40

Techipedia: Tamar Weinberg

MARCH 10, 2008

Google and Microsoft are going after social networks and some people feel aren’t monetizable. Lacy : The world of advertising is changing. Lacy : You view this as a social graph and you see this as a multi-decade process. Lacy : It’s interesting that you compare the News Feed and Beacon.

Web 2.0 104

Web 2.0 MySpace Applications Microsoft 104

Webbiquity SMM

APRIL 8, 2014

But the bottom line is, as Amanda DiSilvestro notes in one of the posts highlighted below, “there are two online platforms (marketers) just can’t avoid: Google and Facebook.” What are the best practices for advertising on Facebook? Facebook: News Feed Visibility Changes and RIP EdgeRank via V3 Integrated Marketing.

Facebook 223

Facebook Marketing B2B Advertising 223

Convince & Convert

APRIL 7, 2010

But the network I've started to really fall for is Whrrl because it actually attempts to lay in the *social* groundwork. Foursquare makes me figure that out on my own by browsing my feed. But the network I've started to really fall for is Whrrl because it actually attempts to lay in the *social* groundwork. No thanks.

Foursquare 152

Foursquare Analysis Consultant Mobile 152

Laurel Papworth

AUGUST 1, 2010

For a start, social games are BIG business. Stupid puppy needs feeding all the time. In addition, when you add this application you’ll receive an email with a coupon code that you can activate to receive advertising credits that can be redeemed for Facebook Ads for your business through Facebook’s online advertising system.

Facebook 105

Facebook Virtual World Foursquare Banking 105