Ignite Social Media

MARCH 23, 2020

We also sampled some of our clients’ costs for paid advertising and we’re finding that cost is down and efficiency up. Client D saw a 46% decrease in CPM, a 51% decrease in CPC and a 51% decrease in CPLPV. Brand reputations are being made and lost right now and the long-term benefits/damage could be higher than the short-term.

CPM 175

CPM Social Media CPC Sample 175

Buzz Marketing for Technology

DECEMBER 8, 2010

Facebook Advertising – will continue to improve and unfortunately get more expensive. After 9 years of Search Engine Marketing – I think it is safe to say any keyword you are going to buy is maxed out when it comes to the Google AdWords auction process. So people are looking for an alternative and that’s Facebook Advertising.

B2B 279

B2B Marketing Mobile CPM 279

Keyhole.co

MAY 12, 2023

PPC advertising If you use paid advertising to promote your website or product, keyword monitoring will save you bucks. Reputation management Lastly, eliminate all chances of risking your reputation by monitoring your brand’s online reputation and taking steps to manage it.

Tools 52

Tools Strategy Marketing Analysis 52

ProBlogger

NOVEMBER 17, 2012

That will not only help increase traffic to your blog: it will also attract advertisers to buy ads. but to make that a reality, you need to know how advertisers are evaluating your site. Here are ten factors that would help you understand what the advertisers consider before they’ll approach you about buying ad space.

Advertising 43

Advertising CPA Statistics Discount 43

Jon Loomer

FEBRUARY 17, 2017

I host a near-monthly free webinar called the Keys to Success, where I break down the details of when Facebook advertising does and does not work. Many advertisers have unrealistic expectations that ads will or should always work — or they should be easy. The next time this webinar airs is next Monday, February 20.

Advertising 167

Advertising Facebook CPC CPM 167

Hootsuite

JUNE 7, 2022

If you want to launch a product, connect with new customers or build your brand’s reputation, an Instagram campaign can help you achieve your goal. Bonus: Get the Instagram advertising cheat sheet for 2022. The more users that remember your brand, the more likely they are to choose you when it’s time to buy. Stories ads.

Campaign 145

Campaign Instagram HootSuite UGC 145

Hootsuite

MAY 17, 2023

Figure out what their biggest struggle with buying or selling is, then create an offer around that. Nope, there’s no top secret strategy here: Advertise your latest and/or coolest listing. Bonus: How about saving a ton of time advertising your new listings and open houses on Facebook? For $100,000 over asking?

Real Estate 103

Real Estate Examples HootSuite Facebook 103