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For financial services brands, social media is a risk mitigation friend—not foe

Sprout Social

SVB wasn’t the only bank to experience a social media-induced run this year, with First Republic Bank following suit and collapsing two months later. Coupled with the unpredictable nature of social media and the looming economic downturn , many weary financial services executives see social media as a threat.

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7 Proven Social Media Promotion Ideas That Don’t Suck

Hootsuite

Why promote your business on social media? For starters, the number of social media users worldwide grew by 13.2% from 2020 to 2021 , an increase of 490 million humans. That means over half of Earth’s entire population now uses social media. Memes are an easy and popular way to be funny on social.

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The little library that could: Lessons from Orkney Library on being a little fish in a big pond on social

Sprout Social

It’s easy to assume that flashy brand campaigns, celebrity musings and of-the-moment memes wear the crown on social media. — Orkney Library (@OrkneyLibrary) August 24, 2021. — Orkney Library (@OrkneyLibrary) July 16, 2021. — Orkney Library (@OrkneyLibrary) July 8, 2021.

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How a Candle Company Uses Social Media to Drive a Better Customer Experience

Buffer Social

But how exactly can you create this remarkable customer experience on social media? One marketer that has mastered the art of social media to drive a better customer experience is Bryanna Evans. Why does customer experience on social media matter? We'd love to hear about your experience!

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Selling on Instagram: Everything you need to know

Sprout Social

The Sprout Social Index 2021™, UK & Ireland report found 54% of UK consumers use Instagram. Social commerce is on the rise too, with 63% buying from social in the last year. In turn, they regularly use customer photos as a means of highlighting their latest promotions with a much-needed sense of authenticity.

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10 Social Media Predictions for 2019

agora pulse

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game.

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20 Social Media Experts to Follow on Instagram

Later

Whether you’re a business owner or social media manager, drawing inspiration from top-notch social media experts is always a good idea. Since social media is such a fast paced industry, following a wide range of social media strategists will ensure you’re always in the loop.

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