Pixlee

SEPTEMBER 7, 2018

As eCommerce surpassed $327 billion in the US by 2016, the share created by social commerce continues to grow, and user-generated content (UGC) is emerging as a key growth engine. And there’s no better way for a brand to convey authenticity than through UGC — brand loyalists using products in an organic way.

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Pixlee

AUGUST 17, 2020

shoes features top performing UGC of their products on their social media and on their website to create a cohesive social experience across the customer journey. The core team members behind your company should also express their unique voices. Embrace Diversity and Authenticity. Prioritize Video Content. Stream Live Videos.

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agora pulse

DECEMBER 13, 2018

FUN FACT: In 2016, live streaming was already a $30 billion+ industry. User-generated content (UGC) is content created by unpaid fans which businesses can use to promote themselves. UGC comes in the form of photos, videos, memes and stories and is set to rise dramatically in 2019. Takeaway: Invest in UGC.

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Ignite Social Media

JULY 11, 2016

In order to get the most out of your content, your team will need to think of creative ways to stretch that content to work for your brand in the coming weeks and months. They even started using UGC in Facebook Carousel ads, and saw a spike in sales because of it. A video posted by Target (@target) on Jun 30, 2016 at 8:23am PDT.

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Likeable

OCTOBER 22, 2019

In 2016, Instagram launched its own Stories feature, which is all but a carbon copy. Sharing user-generated content (UGC). Check out our Smarter Social training product for in-house teams. In 2013, Snapchat invented Stories, a unique format that strings together disappearing photos and videos to create longer narratives.

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Later

SEPTEMBER 22, 2019

Check out how Later customer, Dermalogica uses carousel posts with UGC content to reveal before and afters, thanks to their customers’s at-home snaps: . We opened our own store in 2016, throwback to our very scruffy corner of @powerscourtcentre! How to Use Instagram Carousel Posts #10: Roundup Your User-generated Content (UGC).

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Social Media Strategies Summit

OCTOBER 3, 2019

Launched in 2016, the platform now boasts 500 million active users worldwide. ByteDance is also taking steps to monetize the user-generated content (UGC) that millions of people post to the video-sharing platform. By now, you’ve probably heard of the emerging social media site, TikTok. Source: SensorTower. So What Exactly is TikTok?

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Sprout Social

SEPTEMBER 22, 2016

A Bazaarvoice study on UGC and millennials found that 84% of the demographic are at least somewhat influenced by this type of content when making a purchasing decision. ” Using Sprout’s Brand Keywords, Aaron monitored hashtags to track down UGC that meets brand style guidelines and resonates with the industry as a whole.

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Ignite Social Media

AUGUST 4, 2016

Coffee (@hillsbroscoffee) on Aug 1, 2016 at 8:03am PDT. Coffee (@hillsbroscoffee) on Jul 23, 2016 at 7:25am PDT. Coffee (@hillsbroscoffee) on Jul 14, 2016 at 8:24am PDT. Bring on a team of your most trusted influencers to do the talking for you. Make today amazing! Wake up, smile, and do something you WANT to do!

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Sprout Social

JUNE 16, 2016

Before an account is created, your team needs to ask itself: Why is our brand on Instagram? A photo posted by Pelican Products (@pelicanproducts) on May 30, 2016 at 10:02am PDT. A photo posted by The Honest Company (@honest) on Jun 9, 2016 at 10:25am PDT. Define Your Objectives. Today, we salute our troops. January 2017.

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Later

DECEMBER 13, 2019

According to influencer research by Fohr , the average caption length has more than doubled since 2016, and those with longer captions got the most engagement! . We teamed up the Fohr to create this data-driven (and totally free!) We're talking about complementary brands teaming up for a clever marketing campaign.? ?

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Buffer Social

JULY 21, 2016

— NASA (@NASA) June 11, 2016. — InVision (@InVisionApp) June 15, 2016. — Trello (@trello) June 16, 2016. The Shopify team was generous to write about some of their best Snapchat tips. User-Generated Content (UGC). Starbucks definitely uses UGC to rack up loyalty points with its followers.

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Keyhole.co

DECEMBER 29, 2022

Louis Vuitton started collaborating with Vikander shortly before her 2016 Oscar nomination and her career has only grown since. So easy, in fact, that our users do not need to re-train their whole team or go through lengthy set-up processes. Pro Tip: If your campaign is gathering a lot of UGC content, you are doing something right.

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Sprout Social

OCTOBER 19, 2016

— Save Your Sole (@saveyoursole) October 11, 2016. User-generated content (UGC): You’ll have a much better chance of going viral if entrants are creating original content as a part of the contest. — Fragrance Direct (@FragranceDirect) October 7, 2016. Through Oct. giveaway pic.twitter.com/Y99BscH4TW.

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Buffer Social

OCTOBER 4, 2016

” Here are some common goals that brands, teams, and individuals tend to choose for their Instagram presence: Showcase your products or services. We regularly use the #BufferStories hashtag to tell stories about our team and repost content from our community. UGC can come in many forms such as pictures, videos, and tweets.

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Later

MARCH 30, 2020

12: 97% of 18-29 Year Olds are More Like To Shop From UGC. UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! According to the research by Fohr , the average caption length has more than doubled since 2016.

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Buffer Social

JUNE 16, 2016

We’re excited to be working with Chelsea and the Hubspot team on a Social Media Master Class to explore we’re they’re thinking about social media marketing in 2016, 2017, and beyond. Erik and the Social Media Examiner team run a really neat Friday roundup with all the latest social media news. the end of Q2).

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Later

MAY 8, 2019

User-generated content (UGC). User-Generated Content (UGC). By sharing UGC, you’re not only able to tell your followers what your most popular products are, but you’ll be sharing testimonials and showing your product in action. TIP: Just remember to always follow the rules when reposting UGC. Product features.

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Later

OCTOBER 29, 2019

According to Techcrunch, who attended an Instagram whiteboard session with reporters, the Instagram team responded to many of the most common questions and conspiracy theories about how the algorithm and feed works. And if you’re thinking sourcing UGC is going to take up just as much time as shooting your own content, think again! .

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Sprout Social

OCTOBER 13, 2022

According to a Stanford University study from 2016, the chances of going viral are one in a million. That can overwhelm your audience, burn out your team and hurt your engagement rate. When creating content for your brand, don’t forget about an invaluable resource at your fingertips: user-generated content (UGC). sproutsocial.

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Later

JULY 25, 2019

We teamed up with our friends @summerfridays for this #giveaway so that you can hydrate, prime, glow and re-apply. We’re teaming up with our friends @surfrider this Saturday at @surfridersf to clean plastic off our shores, and you’re invited. A post shared by Kylie (@kyliejenner) on Dec 27, 2016 at 6:57am PST.

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Hootsuite

APRIL 20, 2020

Ever since Instagram ended the reverse-chronological feed back in 2016, every individual person’s feed on the platform has been organized according to the algorithm’s rules. Consider what is sustainable for your team to produce. Reward your audience for spreading the word with UGC. How the Instagram algorithm works.

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Sprout Social

SEPTEMBER 14, 2016

According to the 2016 Sprout Social Q3 Index, 86% of users want to and actually do follow brands on social media. Even if you don’t have a robust video team within your company, you can follow some simple steps to get social media video content to your audience. That’s why you need to have a goal in place to build your audience.

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