Proactive Report

DECEMBER 22, 2014

As the year draws to a close we’re all thinking about 2015. Research shows conclusively that an image or photograph is the most engaging content on Facebook, garnering an 87% interaction rate from fans. Downloads of the white paper mentioned at the end of the video had an 87% click-through rate. Awesome job SunGard.

Content 63

Content Training Patterns Skills 63

Convince & Convert

FEBRUARY 5, 2018

Altimeter’s 2015 State of Social Business Report revealed that “building employee advocacy” programs are becoming a high priority and strategic initiative for marketers, jumping from 13 percent to 45 percent in 2015. You’ll find both technical and business-focused conversations. Brands are investing in employee advocacy.

Strategy 147

Strategy Social Media Marketing Consultant 147

Webbiquity SMM

FEBRUARY 16, 2016

68% of B2B marketers ranked “generating high-quality leads” as their top priority in 2015. White paper and eBook downloads are the top producers of B2B leads, cited by 59% of marketers. 71% said Twitter, while 54% each mentioned Facebook and YouTube. MediaPost ). 59% also said that was their biggest challenge.

B2B 110

B2B Social Media Marketing Survey 110

Convince & Convert

MARCH 4, 2016

In 2015, 60% of marketers predicted that the use of infographics will increase in 2016. Go through your old blog posts , presentations, and white papers. Include social media buttons underneath the infographic so people can share it via their favorite platforms (such as Twitter, Google+, Pinterest, and Facebook).

Marketing 60

Marketing Statistics Directory Data 60

agora pulse

FEBRUARY 20, 2020

From 2015 to 2019 the number of Americans who said that they felt social media has a positive effect went down 21%, according to the Pew Research Institute. By contrast, Facebook ranked seventh, and 47% of those surveyed said they think Facebook is extremely likely to show them deceptive content. White papers.

How To 108

How To Social Media Management Policies Social Media 108

Webbiquity SMM

DECEMBER 1, 2015

And ongoing changes by Facebook and other social networks that result in lower organic reach render many of yesterday’s effective marketing tactics far less useful today. Facebook, Twitter and Pinterest drive the most social media referral traffic back to websites. billion on social marketing in 2015. iMedia Connection ).

Social Media 100

Social Media Social Networking Real Estate CPC 100

agora pulse

NOVEMBER 10, 2016

Imagine that B2B is like LinkedIn and B2C is like Facebook. On the other side is B2C marketing, which is more in-line with Facebook postings appealing to the masses. AdEspresso has compiled 50 of the most successful B2B ads posted on Facebook. In 2015, B2B company The Digital Marketer posted more than 4,500 ads on Facebook.

B2B 119

B2B Marketing Loyalty Comparison 119