The best brand marketing we’ve seen on social media in the last 5 years
Sprout Social
MAY 10, 2022
To showcase its brand, Nike frequently collaborates with athletes who symbolize those values. Whirlpool’s collaboration with Pinterest is a great example of a legacy company leaning on social media to carry out its brand marketing. The #RIPeanut hashtag was used more than a million times on Twitter. whirlpoolusa.
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