Remove 2014 Remove Buy Remove Loyalty Remove Social Networking
article thumbnail

Social Media - Courageous Miracles

Diva Marketing Blog

Nope, it''s not a new innovative social network strategy (that would be a miracle of miracles!). Customers would not be coerced into buying what they did not want; however, the real courage was if another store had a better or less expensive product Macy''s would refer customers there. . if we can be as couragous as Mr. Macy.

article thumbnail

An Interview with Advocate Health Care: Case Study #StoriesOfTheGirls

Diva Marketing Blog

Understanding that women gain strength and the comfort from the stories they share and are shared they used digital and social networks to tell the #StoriesoftheGirls . In order to gain the necessary buy-in, our CMO hosted numerous sessions where she outlined the campaign and addressed any questions and concerns.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Social Media Challenges Your Business Must Overcome

Sprout Social

A social media strategy is a summary of everything you plan to do and hope to achieve for your business through the use of social networks. Start by creating a list of social media objectives and goals. Knowing Which Social Media Platform to Use. 66% of adults in the US use social media. Four more years.

article thumbnail

An Interview with Advocate Health Care: Case Study #StoriesOfTheGirls

Diva Marketing Blog

Understanding that women gain strength and the comfort from the stories they share and are shared they used digital and social networks to tell the #StoriesoftheGirls . In order to gain the necessary buy-in, our CMO hosted numerous sessions where she outlined the campaign and addressed any questions and concerns.

article thumbnail

An Introduction to Social Media for Business

Sprout Social

Just in case you’re not completely sold on social–or have to convince higher-ups it’s worth it–here are some statistics that make it more than evident that social media is the way to go: 63% of millennials say they stay updated on brands through social networks. billion on social media advertising in 2015.

article thumbnail

How to Create a Black Friday eCommerce Strategy

Hootsuite

Mobile shoppers surpassed desktop shoppers in 2014 and their numbers have been growing ever since. These can drive sales even higher— especially when you consider that 60% of Black Friday purchases are impulse buys. Or provide an exclusive gift-with-purchase for your VIP shoppers, as a way of building loyalty.

Strategy 104
article thumbnail

Social Selling: What it is, Why You Should Care and How to Do It Right

Hootsuite

Social selling is not just about adding new contacts to your list. When you do that, you’re more likely to build trust and loyalty. For example, natural skin-care company SoKind is using basic social selling principles in this Facebook post. LinkedIn first introduced the concept of the SSI back in 2014. That’s a 13.2%

HootSuite 145