2011, Marketing and Small Business - Social Media Informer

What's your social currency?

Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Lurkers turn the tables a bit on marketers.

Lurker

Lurker Klout Policies Consultant

Twitter-ups the future of events, sponsorship and event marketing

Akamai Marketing

APRIL 30, 2009

Prediction: tomorrow’s event, event marketing and sponsorship opportunity is with “Tweet-ups” where like-minded Twitter-peeps meet up to meet each other in person. While these Tweet-ups are small and before they reach critical mass, now is the time to get involved and start sponsoring. Everyone is doing it. Ah, events.

Eventful

Eventful Twitter Klout Policies

Book Review Wednesday: Wikibrands: Reinventing your company in.

Akamai Marketing

MARCH 23, 2011

By encouraging businesses to start out with their focus and strategy and then move through to the other elements, the authors Dover and Moffit support what so many marketers know, but what so many companies ignore in their rush to create a program. I particularly appreciated the process of the FLIRT model.

Review

Review Company Klout Policies

A Thousand Little Cuts of Social Media – A Kaizen Approach

Akamai Marketing

MARCH 24, 2011

Then you could ask them “ where should we have a social media presence? &# Give every employee’s voice equal weight, no matter if they are your VP of marketing or the janitor. The more you follow and repeat the above steps for your business, the more you expand upon them, the more success you will have.

Social Media

Social Media Klout Policies Small Business

Social Media Complainers – your new BFF's

Akamai Marketing

MARCH 31, 2011

I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. All Rights Reserved.

Social Media

Social Media Klout Policies Forums

9 social media trends to keep your eye on in 2012

Akamai Marketing

DECEMBER 22, 2011

2011 was a game changing year in social media. What should businesses plan for in 2012 and what should they be looking for? But 2012 will see some changes in this area and as a marketer, its none too soon. This will lead to: More integrated social media campaigns: Social media will be an integral part of business communication.

Social Media

Social Media Trends Smart Phone ROI

Tool Tuesday: SocialOomph

Akamai Marketing

FEBRUARY 22, 2011

Tools

Tools Klout Policies HootSuite

Tool Tuesday: PostRank Analytics

Akamai Marketing

FEBRUARY 8, 2011

The Freemium model is kind of interesting for Pro Bloggers: it allows registration (in exchange for free use of analytics) to be included in a list of influencial bloggers, making the blog information accessible to professional marketers using PostRank’s additional services (I imagine). What do you use to track post engagement?

Postrank

Postrank Analytics Tools Klout

On Alice in Wonderland and Social Media

Akamai Marketing

FEBRUARY 3, 2011

Alice had lots of marketing avenues to explore, and one day, while Alice was pondering her next marketing move, she saw a White Rabbit. Be prepared to test the market, and don’t be afraid to fail. That’s how PEOPLE view MARKETERS. Even when you fail, you’ll learn something: just like Alice in Wonderland.

Social Media

Social Media Klout Policies Consultant

Jack Welch supports events and their business uses.

Akamai Marketing

MARCH 9, 2009

By taracoomans – March 9, 2009 Posted in: economy Jack Welch supports events and their business uses. Share and Enjoy: Tags: event marketing , events No Comments Start the ball rolling by posting a comment on this article! All Rights Reserved.

Eventful

Eventful Klout Tourism Policies

Oscar Meyer Weiner Mobile makes appearance in Hawaii | Akamai.

Akamai Marketing

JUNE 28, 2009

Oscar Meyer’s stunt is perhaps the oldest and longest running mobile marketing campaign in the country. Kraft is smart about their event marketing campaign, its integrates nicely with their website , they have a blog and them seem to focus on cities in the DMA 50-100 range. Put it in perspective.

Mobile

Mobile Klout Policies Tourism

The bus to Hawaii: Marriott boosts Hawaii Bookings 40% with event.

Akamai Marketing

MARCH 9, 2009

Maybe travel and tourism will will be the next segment to utilize the power of event marketing. Share and Enjoy: Tags: event marketing , Hawaii No Comments Start the ball rolling by posting a comment on this article! Marriott Hawaii bookings are up 40%. P.S. The bus is already onto it’s next adventure: a NASCAR driver is using it.

Eventful

Eventful Tourism Klout Travel

The Wells Fargo Debacle.how to get around it

Akamai Marketing

FEBRUARY 11, 2009

Make your marketing dollars communicate with your incentive dollars. Make your employee enhancement communicate with your incentive dollars and marketing dollars. Now that the spotlight is on, every time there is a sponsorship, a meeting or an event, eyebrows will go up.

Klout

Klout Eventful Policies Hosting

What the ComScore Digital Year in Review means for small biz marketers

Akamai Marketing

FEBRUARY 9, 2011

If you thought that 2010 was a big year for digital marketing, you were right. The report is quite detailed and as you consider your marketing strategies for 2011 (provided you haven’t already done so), the report is full of tidbits that can help you make decisions. Let your customers make friends with one another too.

comScore

comScore Review Klout Marketing

Successful Blogging for Small and Medium Businesses

Akamai Marketing

MARCH 29, 2011

Think beyond the marketing team. Share and Enjoy: Tags: blog , social media , strategy 2 Comments Dania Posted March 29, 2011 at 7:00 PM Great information. taracoomans Posted March 29, 2011 at 11:48 PM Dig in, Dania! Let your talented employees be your bloggers – ask for volunteers to start.

Press Release

Press Release Technorati Klout Metrics

Tool Tuesday: Qwitter

Akamai Marketing

MARCH 1, 2011

Share and Enjoy: Tags: social media , Tool , Twitter 4 Comments Kalin Dudley Posted March 18, 2011 at 5:40 PM Tara, This is an interesting subject as I was actually experiencing something from my personal twitter account last Friday. Kalin Dudley Posted March 18, 2011 at 7:10 PM Interesting, I will take a look and see if my issue was similar.

Tools

Tools Klout Policies Tourism

Social Media Informer

Akamai Marketing

What's your social currency?

Twitter-ups the future of events, sponsorship and event marketing

Trending Sources

Book Review Wednesday: Wikibrands: Reinventing your company in.

A Thousand Little Cuts of Social Media – A Kaizen Approach

Social Media Complainers – your new BFF's

9 social media trends to keep your eye on in 2012

Tool Tuesday: SocialOomph

Tool Tuesday: PostRank Analytics

On Alice in Wonderland and Social Media

Jack Welch supports events and their business uses.

Oscar Meyer Weiner Mobile makes appearance in Hawaii | Akamai.

The bus to Hawaii: Marriott boosts Hawaii Bookings 40% with event.

The Wells Fargo Debacle.how to get around it

What the ComScore Digital Year in Review means for small biz marketers

Successful Blogging for Small and Medium Businesses

Tool Tuesday: Qwitter

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