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Tool Tuesday: PostRank Analytics

Akamai Marketing

Enter: PostRank. A deceptively simple yet dynamic tool for bloggers which measures what it calls “Engagement Events&# such as a comment, a bookmarked link, or a tweet about a particular post. In short, PostRank endeavors not only to show you how much TRAFFIC you got, but how many times a particular post was talked about.

Postrank 134
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Four Free Digital Marketing Tools for Non-Profits

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff. What do you think?

Tools 247
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Top 25 Blogging and Social Media Posts on Kikolani

Kikolani

This first list is a compilation of the top posts on Kikolani, as determined by PostRank ’s engagement analysis. Blog Marketing. Unlock Your Marketing Genius This guest post by Leo Dimilo shows you essential Internet marketing strategies for bloggers who want to make money online. Commenting. Blogging Tips.

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Which News Sites Get the Most Social Media Engagement?

Adam Sherk

Now the focus is decidedly more tactical with sites looking to understand how to maximize the benefits of their efforts and better integrate them with other marketing initiatives. PostRank has a comparison tool that uses its Domain Activity API to measure total engagement based on user participation across multiple social platforms.

Sites 176
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6 Critically Undervalued Social Media Success Metrics

Convince & Convert

Instead of just counting the number of Facebook “likes” you accrue – which signifies nothing more than digital bumper stickering, instead track how often your fans click “like” and comment upon the status updates you post. Should you care more about Digg submission than about comments? PostRank Analytics solves this problem.

Metrics 159
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MeasurePR: The BrandBuilder Edition

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? Sign out Leave your comment here. Sign out Leave your comment here.

Postrank 255
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Successful Blogging for Small and Medium Businesses

Akamai Marketing

Then measure it.You can use Google Analytics, PostRank or even (GASP!) Be disciplined: develop an editorial calendar, leave room for newsy items that your company should be commenting on. Think beyond the marketing team. Determine what the benefits to blogging will be. Are you trying to create community? Then live it.