Direct Marketing Observations

SEPTEMBER 28, 2011

Southwest seems to be the poster child for this transgression. When social becomes the conduit for airline passengers who feel they have been wronged, social media becomes the vessel to take that message to the masses. Corporate social media policies need to include triage components for customer situations that go awry.

Airlines 138

Airlines Meeting Posterous Fashion 138

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

Brands 133

Brands Message Boards Travel Forums 133

Social Media Strategery

APRIL 27, 2010

I’m one of the leads for our social media/Government 2.0 practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies. Development professional development prsa public relations public sector scary smcedu social media sports tools Twitter web 2.0

Gov 2.0 126

Gov 2.0 Social Media Web 2.0 Statistics 126

Social Media Strategery

MARCH 10, 2009

Legal also played a major part in crafting our comment policy. Therefore we coordinated a policy and Terms of Use between the Office of Chief Counsel and other TSA offices. But all in all, we’ve been able to make policy changes ( Black Diamond & Electronics in Bags ) and better train our work force. If so, what was it?

Blogger 81

Blogger Gov 2.0 Policies Survey 81

Social Media Strategery

AUGUST 9, 2009

Mon, Aug 10, 2009 Best Practices Well, it’s been an interesting couple of weeks in the world of social media and IT security. Joshua Salmons stated it best in a recent blog post – “If the president left his travel agenda scheduling up to the Secret Service, he’d never leave the White House bunker (”Safer” is easier.).

Gov 2.0 86

Gov 2.0 Social Media MySpace Web 2.0 86

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Accelerated by MaxCDN Content Delivery Network. and your phone will visit the related Web site.

Social Media 105

Social Media Marketing Digg MySpace 105

Convince & Convert

JULY 20, 2012

Jay is doing some travel for a client. I usually record Social Pros with a 40 of OE and I’m actually pouring some on to the ground now for Digg and for Stephen Covey. At one point, Digg was the poster child for Social Media and Web 2.0 I’m excited to… I don’t know how to follow that up.

Digg 113

Digg Communities MySpace YouTube 113