Buzz Marketing for Technology

JUNE 27, 2008

I look at what Tom actually wrote and I think he nicely captures some of the organizational obstacles that will have to be overcome for organizations to effectively use enterprise 2.0 It is the younger generation that Tom mentions as possible change agents who use web 2.0 Web Advertising. Web Services.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Convince & Convert

SEPTEMBER 21, 2010

It’s about having a strategy for making your company or organization more like a person and less like a machine. IMO until these companies get their heads and strategies around social media as customer intimacy model rather than a content distribution channel they will continue to struggle with the medium.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Buzz Marketing for Technology

JUNE 27, 2008

Ive talked with a lot of people recently about the KM opportunities and challenges facing their organizations. I allow junior Naval officers and some civilians to "shadow" me for a week at a time to see how I lead, manage, use communications strategies, build coalitions, mentor, learn, and generally try to get things done. Hi Jude, I.

Web 2.0 150

Web 2.0 Movable Type Case Study Conference 150

Social Media Strategery

DECEMBER 13, 2008

We’re already seeing it with Intellipedia , with change.gov , with the TSA’s blog – within virtually every government organization, social media is at least being discussed. Write a white paper justifying why it shouldn’t be blocked. I’m one of the leads for our social media/Government 2.0

Gov 2.0 93

Gov 2.0 Web 2.0 Wiki Policies 93

Social Media Strategery

JANUARY 26, 2009

Our first group is the Junior Employee - For junior employees - “Yeah, that’s great that I can start a blog that everyone in the organization can read, but what will I say? Show them how they can use their organization’s internal blogs, wiki, bookmarks, etc. What if I disagree with something that my manager says?

Gov 2.0 56

Gov 2.0 Social Media Web 2.0 Wiki 56

Social Media Strategery

FEBRUARY 1, 2009

Social media has to be integrated into your organization’s overall communications strategy. They have to understand that a blog is about creating a culture of open and honest dialogue within their organization. I’m one of the leads for our social media/Government 2.0 Social media cannot exist in a vacuum.

Gov 2.0 56

Gov 2.0 Social Media Web 2.0 How To 56

Social Media Strategery

MAY 12, 2009

However, thanks to Booz Allen , I’ll be taking a much-needed two week break away from the hundreds of emails, tweets, Yams, blogs, white papers, and proposals that have slowly taken over so much of my free time. I’m one of the leads for our social media/Government 2.0 Facebook firewall gov20 government government 2.0

Gov 2.0 56

Gov 2.0 Social Media Web 2.0 Wiki 56

Social Media Strategery

OCTOBER 27, 2009

For the most part, everyone involved in Gov 2.0 If you suddenly start promoting another organization’s wares, disclose that you have a relationship of some sort with them. Just because you’ve helped one organization use social media doesn’t mean that the next one is going to work the same way.

Gov 2.0 94

Gov 2.0 Consultant Social Media How To 94

Social Media Strategery

JANUARY 2, 2010

I know the importance of participating in these discussions and growing my knowledge base, but it was difficult to keep this elevated on the priority list when I’m also balancing client work, performance assessments, proposals and white papers, internal governance roles, etc. Facebook firewall gov20 government government 2.0

Gov 2.0 70

Gov 2.0 Social Media Forums Web 2.0 70

Social Media Strategery

MARCH 2, 2009

I’ve got an MBA and have been with the organization for five years – why would I put my work out there for people to change and mess up?” Show them an example where a wiki has been used to eliminate 43 MS Word versions of a white paper or some other document. I’m one of the leads for our social media/Government 2.0

Gov 2.0 72

Gov 2.0 Social Media Insurance Wiki 72

Laurel Papworth

MAY 14, 2010

Most of the projects came in for A leading manufacturer and marketer of major home appliances… or This company is one of the world’s most respected leaders in the premium alcoholic drinks business or better yet international humanitarian charitable organization. White Paper: Social Networking Primed To Go Mobile (0).

Crowdsourcing 94

Crowdsourcing Social Media Social Networking Project 94

Social Media Strategery

JANUARY 7, 2010

Do you want cross-team collaboration on a white paper? I’m one of the leads for our social media/Government 2.0 practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies. Give people an action. Tell them what’s in it for them.

Gov 2.0 125

Gov 2.0 Social Media Wiki Collaboration 125

Social Media Strategery

JUNE 21, 2009

Development Social Media Enterprise 2.0 Reflects the Culture Thu, Jun 18, 2009 Enterprise 2.0 If you think that the enterprise-wide wiki you’ve been pushing to install is going to change the culture of your organization, think again. That wiki is going to reflect the culture of your organization, not change it.

Gov 2.0 117

Gov 2.0 Wiki Social Media Collaboration 117

Social Media Strategery

MARCH 10, 2009

From what I’ve heard and read, one of the largest hurdles to clear is getting leadership to buy off on Web 2.0, I’m one of the leads for our social media/Government 2.0 practice, working with clients across the public sector to integrate social media strategies and tactics into their organizational strategies.

Blogger 81

Blogger Gov 2.0 Policies Survey 81

Buzz Marketing for Technology

JUNE 27, 2008

White Papers |. Personal IT Organization Enterprise Partner/Vendor. IT Organization. Are you involved in setting the direction for your companys IT budget or strategy? IT Organization (Managing other IT workers). Enterprise Content Management: From Strategy to Solution. src = [link]. }. Webcasts |.

Wireless 100

Wireless RFP Web 2.0 Microsoft 100

Social Media Strategery

JULY 11, 2010

Weaknesses: Strategy. By keeping a stranglehold on his data and his team, The Silo has the ability to set the precedent that sharing data is optional, poisoning an entire organization’s thinking. Beware of the Gov 2.0 I’m one of the leads for our social media/Government 2.0 Weaknesses: Probing Questions.

Gov 2.0 139

Gov 2.0 Social Media Collaboration Web 2.0 139

Viper Chill

APRIL 19, 2010

A better long-term strategy in my opinion is to build a loyal, focused audience. Sell In-line or Text Link Ads Relying on blogging income from inline ad networks like Infolinks or text link sellers like Inlinks or Text Link Brokers is only a strategy I would recommend for blogs that don’t offer much value. Any advice would help.

Adsense 77

Adsense How To Sites Forums 77