Convince & Convert

AUGUST 10, 2010

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? McCann , Viral Heat Did you enjoy this blog post?

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Social CRM Influencer Klout Social Media 133

Convince & Convert

MAY 4, 2010

For example, the markers for a jump to cloud computing for a declining retail company are quite different than the markers for a growing startup to embrace a business intelligence application. Yes, there are different reasons for different companies to adopt different technologies at different times.

Social Media 116

Social Media Strategy Consultant ROI 116

Convince & Convert

JULY 6, 2010

Here’s a whitepaper they created: [link] [link] Marketing Corporate [EN] Les médias sociaux, des outils particulièrement adaptés à la #RSE [link] [link] Marketing Corporate [EN] Les médias sociaux, des outils particulièrement adaptés à la #RSE [link] [link] IBM Retail NL RT @jaybaer: Some great insight from @LauraHall about social media and corporate (..)

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CSR Social Media Strategy Consultant 137

Convince & Convert

MAY 11, 2010

To connect his observations to actual steps that retailers can take to PROFIT. To really do so. Not drive sales revenue or create leads. No… to profit.

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FAQ Content Consultant Social Media 137

Convince & Convert

JUNE 2, 2010

link] bob nunn Diesel Jeans lets you a dressing room camera to see if your social network 'like' you in those pants.

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Social Media Strategy Curation Privacy 133

Convince & Convert

SEPTEMBER 20, 2010

I believe Twitter will ultimately be the way that we interact with brands, and will power the social CRM movement. years because of Twitter I have been able to turn my business form mostly wholesale to mostly retail. years because of Twitter I have been able to turn my business form mostly wholesale to mostly retail.

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Social Media Statistics Strategy Research 159

Convince & Convert

FEBRUARY 25, 2010

And it gets to something a lot of retailers struggle with — how do I make remarkable content when I'm just reselling someone else's stuff. And while not every retailer is quite as niche as ThinkGeek, *every* retailer can and should add their own spin on the products they sell. Obviously, ThinkGeek has personality.

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Social Media Case Study Strategy Study 117