Janet Fouts

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What’s the best social media marketing tool for scheduling your updates?

Janet Fouts

With so many different social media marketing tools to choose from, it can be difficult to find the right solution; one that helps you save time and helps you improve your results. In terms of its features, it has what you’d expect from an all-in-one social media management tool: Publishing and scheduling. Social CRM tool.

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Participation Marketing #MindfulSocial with @Britopian

Janet Fouts

My guest this week is Michael Brito, a digital strategist, published author, TEDx speaker, adjunct professor, with over 20+ years of experience helping organizations break through the clutter and reach their audience with game-changing marketing programs.

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Relationships first – #MindfulSocial with @BryanKramer

Janet Fouts

We’ve been friends for years, and seen the changes in social media marketing from what used to be seen as a marketing tool to people actually want to communicate with each other, and how moving from the hustle of a marketing agency has changed his outlook on work and life.

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Buh bye Facebook “Explore Feed”

Janet Fouts

Back in October Facebook rolled out an experiment called the “Explore Feed”, moving non-promoted posts from publishers and brands to a tab on the left side of desktop feeds where Facebook said one could find content “automatically customized for each person based on content that might be interesting to them”. Bottom line?

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CEOs-Roll Up Your Social Media Sleeves

Janet Fouts

It may sound like a recipe for disaster for any CEO edgy enough to take center stage in a content marketing strategy…except when it works. The lesson is clear: CEO’s that are active in social media and content marketing efforts ignite conversation. His sleeves were rolled up. His tie was loose. He swore. It was all public.

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My bestseller and the next book is on the way!

Janet Fouts

US: #1 Marketing for Small Business. #1 1 Direct Marketing. #9 9 Marketing. #15 15 Marketing and Sales. #20 Canada: #1 Direct Marketing. #8 8 Marketing. #10 10 Marketing and Sales. #12 Old school marketing is on it’s way out. Welcome to Mindful Social Marketing.

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What is your Reach on Facebook? (Any why you shouldn’t care)

Janet Fouts

Viral reach is the number of unique people who saw this post from a story published by a friend.”. To me it seems like a marketing ploy to put the reach as the one big graph in your “insights” tab and not the “people talking about” tab. So let’s say you run some “story” ads. Why am I suspicious?

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