Marketing, Platform, Storify and Twitter

How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity SMM

AUGUST 27, 2019

Twitter and LinkedIn remain the top two social networks for B2B marketers. Twitter offers some specific capabilities (such as lists ) that make it uniquely valuable for B2B companies. That said, there are some disturbing signs developing for Twitter (and the B2B marketers who rely on the platform).

B2B

B2B Research Twitter Marketing

Integrating Listening Into Your Platform for ROI

Buzz Marketing for Technology

JUNE 10, 2015

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Way Beyond Listening: Integrating Listening Into Your Platform for ROI. Connect social media to all marketing campaigns to gauge response. Connect social media to SEO activities to increase SEO.

ROI

ROI Platform Storify Sentiment

Omni-Channel Marketing: Creating the Right Mix for Your Brand

Buzz Marketing for Technology

FEBRUARY 2, 2016

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Omni-Channel Marketing: Creating the Right Mix for Your Brand. We discussed ideas and tips for cracking the code on Omni-Channel marketing! This webinar was sponsored by Act-On.

Storify

Storify Brands Marketing Upcoming

Content Curation Tools: A Curated List of Content Curation Tools

Razor Social

AUGUST 10, 2017

The following chart is taken from a survey conducted by Curata (content curation and content marketing platform), showing how businesses share curated content with their customers and prospects. Storify – Create or find stories. Imagine that you missed a really great conference but you heard that someone ‘storified’ it.

Curation

Curation Curata Storify Tools

Connecting Your Enterprise: Collaboration at Scale

Buzz Marketing for Technology

JUNE 1, 2015

This webinar was sponsored by Tracx and featured Nolan Carleton ( @ ParsleyCarleton ) Lead Consultant Program Execution at AT&T, DeShelia Spann ( @ DeSheliaSpann ) Digital Marketing Strategist at Eaton and Danielle Gerson ( @ tracx ) solutions engineer at Tracx. To get a copy of the slides or to listen to the replay, please click here.

Collaboration

Collaboration Storify Upcoming ROI

21 Content Marketing Tools to Use in 2014

Writtent Blog

MARCH 4, 2014

What if a marketer was only as good as their content marketing tools? The brands that succeed at content marketing are those that take an agile stance. While some of the content marketing tools trending in 2014 are familiar, many of the rest are brand-new and probably worth adding to your program. Image credit: evernote.

Tools

Tools Content Marketing WordPress

This Week in Social Media – 4/3/2013

Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media

Social Media Flipboard Storify Reddit

Tool Tuesday: Twitter curation tools

Akamai Marketing

AUGUST 29, 2011

We use multiple social networking platforms, which have different audiences and expectations. Enter: Twitter curation. There are several services that curate or organize tweets based on Twitter lists or keywords. Unlike a Twitter stream, these curation tools offer a way to collect a lot of information in a single place.

Curation

Curation Paper.li Storify Tools

How Content Curation Can Be Your Winning Strategy

Writtent Blog

DECEMBER 24, 2023

Content marketing done right can be a powerful tool for promoting your website and business and for generating more leads. Whether you’re trying to revitalize a limp content marketing strategy or change things up for variety, content curation can help you do it. Do you use content curation in your content marketing?

Curation

Curation Strategy Content Storify

Content Marketing That Wins: Making Brands, Readers AND Google Happy

Social Media Strategery

SEPTEMBER 23, 2013

Scott Smith , Nick Papagiannis and I had the opportunity to kick off Social Media Week Chicago with a presentation titled “Content Marketing That Wins: Making Brands, Readers, AND Google Happy ” to a packed house at Morningstar in Chicago. Seemingly everywhere you look, there’s content marketing tips, tricks, and hacks.

Google

Google Storify Brands Content

This Week in Social Media – 7/10/2013

Social Media Marketing

JULY 10, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media

Social Media Storify Flipboard Press Release

This Week in Social Media – 5/29/2013

Social Media Marketing

MAY 29, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media

Social Media Yahoo Storify Flipboard

The 21 Best Content Curation Tools

Webbiquity SMM

FEBRUARY 21, 2017

Although content marking is now a nearly universal practice—with 93% of B2B marketers using content marketing— half of all marketers still rank “producing enough content” as one of their top five challenges. Fortunately, content marketers don’t have to do it all themselves. 1) Storify.

Curation

Curation Tools Curata Flipboard

38+ Cool Social Media and Web Tools and Reviews

Webbiquity SMM

APRIL 9, 2012

How can you quickly find out how far a link has spread on Twitter? Buffer is a tool for automatically posting content to Twitter, LinkedIn and Facebook. apps for Facebook, Twitter and Evite) and more. Cool Twitter Tools. Which Twitterers exposed it to the largest audience? Back up your Gmail account? ShortStack.

Review

Review Tools Social Media Klout

What I Learned From Liars and Journalists, and How it Made Me a Better Blogger

ProBlogger

AUGUST 30, 2012

Ryan, author of controversial posts like The Top 5 Performing American Apparel Ads, And How They Get PR For Free (NSFW) , is the Director of Marketing at American Apparel, and is a self-proclaimed “media manipulator.” The book has pushed my limits as a marketer and as a person from the second it arrived in my mailbox.

Blogger

Blogger Journal Apparel WordPress

This Week in Social Media – 6/26/13

Social Media Marketing

JUNE 26, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media

Social Media Klout Storify Yammer

Social Media Informer

How B2B Tech Marketing on Twitter is Changing (Research)

Integrating Listening Into Your Platform for ROI

Trending Sources

Omni-Channel Marketing: Creating the Right Mix for Your Brand

Content Curation Tools: A Curated List of Content Curation Tools

Connecting Your Enterprise: Collaboration at Scale

21 Content Marketing Tools to Use in 2014

This Week in Social Media – 4/3/2013

Tool Tuesday: Twitter curation tools

How Content Curation Can Be Your Winning Strategy

Content Marketing That Wins: Making Brands, Readers AND Google Happy

This Week in Social Media – 7/10/2013

This Week in Social Media – 5/29/2013

The 21 Best Content Curation Tools

38+ Cool Social Media and Web Tools and Reviews

What I Learned From Liars and Journalists, and How it Made Me a Better Blogger

This Week in Social Media – 6/26/13

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