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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. That’s what’s new: a significant leap in efficiency. Ideas and good products spread faster.

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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

How to Integrate Social Media into Product Marketing (Social Computing Magazine): This is a nice detailed guide on how you can market products via social media. A Short List of Content Elements for Your Consideration (Broadcasting Brain): Before you publish your blog, ask yourself the following questions.

Marketing 265
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Blogging: Social Media is Not Only About Social Media Sites

Techipedia: Tamar Weinberg

Well, for one, social media users — that is, users on social news sites such as Digg, Mixx, Reddit — are not particularly enthusiastic about the proliferation of marketers in their community. This is a huge challenge for someone who wants to sell their product using social media.

Sites 101
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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Local/Mobile Search. 10 Practical Twitter Tips for Publishers (Adam Sherk): Adam works with some of the biggest publishing media companies on search and social strategy, so his advice here is sound. The Ultimate Guide to A/B Testing (Smashing Magazine): Two versions of a website: what performs better? C’mon.

Marketing 279
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Fifteen Years of Online Social Interactions

Techipedia: Tamar Weinberg

At the same time, the concept of “free&# is empowering individuals to become publishers, as any individual can now harness free software online to create his/her little on place on the web. I still slap myself on the forehead when I recall tossing out a magazine from the Compuserve days that featured the best websites of that time.)

MySpace 101
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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity SMM

Contributor to the Social Media Marketing Magazine – B2B Column. Consults major corporations on social media strategies, reputation management strategies, risk management strategies, and social media growth and scalability in manufacturing, healthcare, IT service, technology, publishing, and CPG industry segments.

Twitter 196
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How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

Mark Frauenfelder Mark Frauenfelder is a co-editor of Boing Boing and the editor-in-chief of MAKE Magazine. For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. It’s simple: talk or write about things that interest me!