Remove influence
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Mapping Your Social Graph

Proactive Report

Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships. What is new is how connected we are and how fast the information moves along the social graph.

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Trust Barometer Reveals Need For Mature Social Media

Dave Fleet

Yesterday I was privileged to attend the Toronto launch of the Canadian results of Edelman’s 2011 Trust Barometer survey with my employer, Richard Edelman. This year, even more than in recent years, I find the results of the survey fascinating from both traditional and digital communications standpoints. Trust in 2011.

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Top 10 HR Software You Should Try

BeingOptimist

This was influenced by the rapid development of production automation processes and the actualization of increasing the efficiency of personnel management. Thus, for example, the Jive social platform offers tools for creating content and sharing in order to simplify monitoring and interaction.

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Digital and Social Reputation Ignored by Many Executives

Proactive Report

According to the Zeno Digital Readiness Survey many executives fail to consider social media reputation when making business decisions. In fact, more than one-third of the 300 US executives (36 percent) say that the CEO of their company does not care, or cares little, about the company’s reputation in social media. (I

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Boosting Content and Fighting Spam Using Google Author Rank

Convince & Convert

According to SEOMoz 2011 Ranking Factor survey the top two factors influencing rank are link related. In the same way that Google can construct a link graph to determine the value and worth of a link, the same can be done with the social graph by mapping out the relative value of specific “people” in the social sphere. (In

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Formula for Social Media Success

Proactive Report

What if that customer has a measure of influence online? Businesses are lagging way behind their customers in the use of social media: 80 percent of economically active people in the US are active on social media. Only 50 percent of companies surveyed say their social media efforts are serious, yet not a core function.

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33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

Five Types of Social Media Influencers by Intelegia. Raymond Morin presents both Klout’s 12-type matrix of social influencer types as well as Lisa Barone’s simpler model of five types, including the networker (“one who has the biggest contact list and found on all platforms. Social Media Metrics and ROI.