Remove Groups Remove Mobile Remove SMS Remove Survey
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SMS marketing 101: How to use text messaging in your marketing strategy

Sprout Social

It’s SMS marketing—one of the easiest and most effective ways to reach your target audience. In this post, we’ll take a look at what SMS marketing is, different types of SMS marketing campaigns and share some examples of how businesses are using SMS marketing to reach their goals. What is SMS marketing?

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Is SMS Marketing Still a Viable Strategy?

Techipedia: Tamar Weinberg

SMS, really? As most brands and organizations now have a mobile optimized version of their website, the focus is now on encouraging users to travel to your site and interact with the brand itself in order to push increased revenue. In terms of rate of response, the simple SMS dominates the market. A few statistics….

SMS 187
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Preparing for the Next Disaster: The Future of #crisisdata

SocialFish

In fact, a survey we conducted indicates many people expect help to arrive within one hour of posting a request on an emergency organization’s Facebook page. We discussed the challenges and opportunities around codifying an online request code, what role mobile must play, the needs for increased capacity and public education.

Ustream 162
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Note that the survey population was 12 and up, including a representative portion of seniors). Things to consider when you're designing your web experience.

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Omnichannel customer experience: exploring seamless customer journeys

Sprout Social

You can collect customer feedback through the following: Run user feedback surveys to gather contextual insights from existing customers. Conducting interviews with individual users or focus groups Analyze customer support tickets and online reviews to get insight into satisfaction levels. Phone chat, sms messaging, or video chat.

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This Just In

Social Media Marketing

It seems that most adults text between 1-10 times a day, both groups are pretty similar in the 11-20 times a day and 21-50 times a day categories. Of the women surveyed, 53% make or receive five or fewer calls a day, while only 43% of men could say the same. Tags: mobile Pew news Marketing. Image credit: SarahDeer (Flickr).

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Freemium Revenues: Social Media Business Podcast

Laurel Papworth

Post any of your photos or videos in up to 60 group pools. Post any of your photos in up to 10 group pools. This blog post over at Wired Long Tail has broken down the different services that could be offered as free/premium – survey of free business models online. Ad-free browsing and sharing. Freemium and Growth.