Laurel Papworth

JULY 2, 2013

Are you looking for an intensive social media strategy and campaign course with hands on practical setting up of blogs, Facebook, Twitter and other social media tools? This 3 Day Social Media course in Sydney is a mix of lecture, group challenges and computer based exercises (bring your own laptop or use ours ).

Course 102

Course Social Media Press Release Class 102

Techipedia: Tamar Weinberg

JANUARY 5, 2011

The Ultimate Resource for Successful Small Business Websites (Samir Balwani): This isn’t completely social media marketing focused, but it definitely covers a great deal of detail on how smaller businesses (consulting firms, law firms, realtors, restaurants, retailers, etc.) Hey, Foursquare was pretty small once! Enough said.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Kikolani

NOVEMBER 19, 2010

Comparing SEO and social media as marketing channels – what drives traffic and converts for whom. Facts, quotes, and notes from Pubcon – nice list of SEO, conversion, and social media tips. Social Media / Social Networking.

Mashup 128

Mashup Resources Digg Social Bookmarking 128

Adam Sherk

MAY 15, 2009

Thus the process of making the case for SEO internally and educating on SEO best practices and the SEO implications of all site projects and processes never ends.

URL 100

URL Syndication SEO Press Release 100

Kikolani

SEPTEMBER 10, 2010

Social Media / Social Networking. Who are the best social media researchers ? 10 social media books – every small business owner should read. Press Releases. Finally, use Social Mention , Google Alerts , and Google Analytics to measure 5 points of ROI: Increase mentions and links.

Mashup 116

Mashup Resources WordPress Press Release 116

Techipedia: Tamar Weinberg

MAY 28, 2010

Kirtsy and Other Niche Social Networks. Did you know there’s a social news website catered to women called Kirtsy ? I think that where we are will continue to evolve, but we’re seeing that face-to-face connections have a role in social media marketing as well. You need to keep your current customers happy.

Social Media 278

Social Media Strategy Yahoo Communities 278

Saying It Social

MAY 18, 2010

Your goal is to gain trust by engaging your audience, participating in conversations and sharing valuable, industry-related information, photos, videos, testimonials, press releases, etc. Another purpose for having a presence on the various social sites is so that when people go looking for your business, it is there to be found.

Social Media 168

Social Media Marketing Small Business Cost 168

Koka Sexton

DECEMBER 20, 2009

or Geotracking services are picking up steam and in my post about Foursquare, Gowalla and Yelp I was still sifting Koka Sexton dot Com: [.] How NOT to use your Social Media Marketing Manager! Getting pumpkins with the boy. (@ Clayton Valley Pumpkin Farm) [link] Recent comments Koka Sexton dot Com: [.] Use get_bookmarks() instead.

Case Study 99

Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

or Geotracking services are picking up steam and in my post about Foursquare, Gowalla and Yelp I was still sifting Koka Sexton dot Com: [.] How NOT to use your Social Media Marketing Manager! Getting pumpkins with the boy. (@ Clayton Valley Pumpkin Farm) [link] Recent comments Koka Sexton dot Com: [.] Use get_bookmarks() instead.

List 96

List Social Media Case Study Wiki 96

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265

Marketing SEO Journal Engineering 265

Waxing UnLyrical

APRIL 2, 2016

If we wanted to get information out, we had to depend on the news media, which meant we had to issue press releases. AmEx recognized it could use social media to start creating unique experiences for customers and prospects in a similar way. No Twitter, no Facebook, no YouTube, no Blab, no Snapchat… none of it.

Strategy 100

Strategy Case Study Collaboration Communities 100

Convince & Convert

NOVEMBER 1, 2011

Now your Google+, your Foursquare. Brian: I’ve studied this actually, the idea of social network fatigue. Jay: My favorite is the one to one campaign that is actually a broadcast campaign, where you send out 5,000 press releases to theoretical influencers at the click of a button. Is that a sign of the times?

Klout 122

Klout Social Capital Influencer Social Graph 122

Laurel Papworth

OCTOBER 22, 2011

Or putting out a Press Release on How Press Releases Are No Longer Effective. Or are the stories mishmashes of other people’s original content – interviews, tweets, blog posts, statistics on Analyst websites and PDFs and press releases? The New Fourth Estate is Social Media. Seriously ?

Communities 108

Communities Social Media Journal Diagrams 108