Webbiquity SMM
MAY 10, 2011
Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. Promote white papers / eBooks / reports for lead generation. Here are 20 ideas. Generate webinar registrations.
Social Media Strategery
APRIL 7, 2009
Become intimately familiar with your organization’s strategic plan and develop a briefing or write a white paper advocating why social media would help your organization. Developed a briefing, white paper, blog post, etc. Facebook firewall gov20 government government 2.0 Before next year’s Government 2.0
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SocialFish
OCTOBER 21, 2010
I’ve always evangelized the potential of tools like Facebook and Twitter to create meaningful communities and collaborations, but now realize the true opportunity for all of us who spend our days mixing up cocktails of mission and technology: social tools + people = lives saved. Please send someone to get her out.&#.
Social Media Strategery
SEPTEMBER 18, 2008
Five years ago, when I joined my company, the only mentions of the terms “wikis&# and “blogs&# were usually preceded by the words “What the hell is a…&# Now, as with most organizations, there is an enormous demand for social media, both internally among my colleagues, and externally with my clients.
Social Media Strategery
SEPTEMBER 18, 2008
Five years ago, when I joined my company, the only mentions of the terms “wikis&# and “blogs&# were usually preceded by the words “What the hell is a…&# Now, as with most organizations, there is an enormous demand for social media, both internally among my colleagues, and externally with my clients.
Social Media Strategery
JANUARY 7, 2010
Why isn’t anyone editing the wiki pages?) These aren’t trivial questions – people take the time to create a blog post or add content to a wiki because of the promise of emergent collaboration. Post your blog entry, wiki content, forum thread, etc. Do you want cross-team collaboration on a white paper?
Social Media Strategery
JUNE 21, 2009
If you think that the enterprise-wide wiki you’ve been pushing to install is going to change the culture of your organization, think again. That wiki is going to reflect the culture of your organization, not change it. Crowdsource white papers and presentations! Crowdsource white papers and presentations!
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