Social Media Strategery

MARCH 21, 2013

Tumblr, Pinterest, Twitter Facebook, Vine, Foursquare, Klout – you name it, they want it. For the last few months, I think I’ve spent more time talking people out of using social media than talking them into it. The pendulum has swung the other way, especially in the marketing industry. Everyone wants to be everywhere.

Social Media 133

Social Media Klout Proposal Tumblr 133

Social Media Strategery

JANUARY 20, 2014

Starting a Facebook or Twitter account was free, and hiring a part-time intern to manage them didn’t cost much. Fast-forward a few years, and we’re seeing more and more organizations hire entire teams to create content for Twitter, Facebook, Tumblr, Pinterest, and whatever hot new social media startup launched last week.

Social Media 104

Social Media Compete Cost Syndication 104

Social Media Strategery

MAY 25, 2013

An active, professional online presence – Link to your blog, your Facebook page, your Twitter profile, your Tumblr, your LinkedIn profile – anything that will give me more information than what’s on your resume. Share links to articles you’re reading on Facebook. Where were the results?

Press Release 124

Press Release Tumblr Advertising LinkedIn 124

Social Media Strategery

SEPTEMBER 4, 2013

People are now actively avoiding their digital lives in favor of reconnecting offline: 61 percent of Facebook users have taken a vacation from the site. Now brands are expected to post 15 times or more every month , and be present and active on Instagram, Twitter, Facebook, Pinterest, Tumblr, Soundcloud and Vine.

Brands 96

Brands Tumblr Syndication ROI 96