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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Google, Facebook, Instagram and LinkedIn LOVE Irresistible Content! Is your content FINDABLE? Winning! :). Irresistible (definition). enticing; tempting to possess .

eBook 141
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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Google, Facebook, Instagram and LinkedIn LOVE Irresistible Content! Is your content FINDABLE? Winning! :). Irresistible (definition). enticing; tempting to possess .

eBook 78
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Your 2011 Digital Marketing Reboot

Twist Image

Any other year, I may have used the words "online channels" instead of "digital channels," but 2010 tilted the marketing world a whole lot more. We also can't ignore the powering growth of Facebook. Over the holiday break, Facebook was named the most visited site in 2010. beating out Google (according to Experian Hitwise )!

Hitwise 111
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Invasive or Indispensable: The Case of Permanent GPS

Techipedia: Tamar Weinberg

After having read the immensely resourceful book, The Facebook Effect , I’m starting to understand how our world is changing thanks to social networks. You couldn’t join Facebook unless you had a college email address on a particular school’s domain, much to their prospective advertisers’ chagrin.

GPS 217
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How to Get Followers on TikTok for Free: 11 Top Tips

Hootsuite

Having lots of followers can mean a direct line to your business’s target audience –a connection that most marketing strategists only dream of—so making sure your audience can find you is key. So, how do you make yourself “findable”? And better yet, “followable”? Spoiler alert: it’s not so straightforward.

Tips 138
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Sharing Is Caring (And Selling)

Twist Image

At its core, what actually makes any piece of content (whether it's generated from an individual or a company) have any semblance of social-ness to it, is the ability for it to be as shareable and as findable as possible (if you do that and people like it, they will naturally talk about it). Can you make money sharing?

Wiki 102
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The Art And Innovation Of Listening

Twist Image

For almost a decade, many digital marketing professionals (myself included) have been banging the drum of monitoring online spaces to better understand how your products are positioned. digital marketing. It's never been easier to hear what your consumers are saying about you behind your back. brand reputation. business column.

Radian6 102