Twist Image

JANUARY 6, 2011

Any other year, I may have used the words "online channels" instead of "digital channels," but 2010 tilted the marketing world a whole lot more. We also can't ignore the powering growth of Facebook. Over the holiday break, Facebook was named the most visited site in 2010. beating out Google (according to Experian Hitwise )!

Hitwise 111

Hitwise Findability Domain Name Wikipedia 111

Twist Image

APRIL 22, 2012

If we learned anything about the acquisition of Instagram by Facebook , it is that the world of Social Media and mobile is colliding faster than we had ever expected. Heather Lutze has been a part of many digital revolutions (she used to work at Yahoo ) and is now the head of the Findability Formula. digital marketing.

Findability 85

Findability Yahoo Engineering Mobile 85

Pam Moore

JULY 13, 2020

Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Google, Facebook, Instagram and LinkedIn LOVE Irresistible Content! Is your content FINDABLE? Tips to align your content marketing efforts to your business goals.

eBook 78

eBook Content Findability Template 78

Twist Image

MAY 3, 2012

Yes, we're all excited when a big brand scores a slum dunk and everyone gets all excited about capturing likes on Facebook , but the dirty little secret of the Internet is this: is you think that social media is good for consumer brands, it's much more powerful for those in the business to business space. content marketing. sldieshare.

Findability 106

Findability Social Media Case Study ROI 106

Twist Image

OCTOBER 14, 2011

Are you a marketing professional or an advertising professional? The majority of marketing professionals that I meet aren't really marketing professionals at all. This is a dis-service to Digital Marketing. Don't confuse Marketing and Advertising. The majority of them are advertising professionals.

Findability 107

Findability Marketing Loyalty ROI 107

Twist Image

FEBRUARY 16, 2012

People don't hate being marketed to. People hate marketers who lie about the benefits and value. It sounds simple enough, but it's so rarely practiced that we wind up giving sales, marketing and advertising a bad rap. My main job at Twist Image is to get people to buy our marketing services. inbound marketing.

Marketing 97

Marketing Findability LinkedIn Advertising 97

Twist Image

OCTOBER 11, 2011

The brands that want to win in the Social Media space can start with a very simple tactic: make all of the interesting things that they do as shareable and as findable as possible. How often do you run into a Facebook page for a brand that you like and the main call to action is "like us on Facebook!" blog comment.

Findability 110

Findability Conversation Engagement Advertising 110

Twist Image

AUGUST 19, 2011

Are you thinking of quitting Twitter or Facebook or Blogging? The people that are really enjoying it are now considering quitting Facebook and Twitter for it. Today, Hugh MacLeod , decided to quit Twitter and Facebook. In fact, I would argue that Twitter and Facebook - if used in a certain way - can augment the Blog experience.

Findability 105

Findability Web 2.0 Twitter Publishing 105

Twist Image

MAY 9, 2013

You have a marketing problem. How many meetings have you sat in where people want to refresh the logo, redo the website, create a mobile app, build a Facebook page, get new brochures and more because they think that they''re having a problem getting their message through to their potential audience? let''s fix our marketing?

Brands 108

Brands Press Release Findability YouTube 108

Twist Image

JUNE 17, 2016

What an amazing day we had at The Art of Marketing in Toronto today. Prior to our conversation, I sat down with my good friend, Ron Tite (CEO of content marketing agency, The Tite Group and an awesome speaker) who interviewed me about the current state of marketing, branding and communications. . Her name was Bethany Mota.

Marketing 40

Marketing Findability YouTube Analytics 40

Ari Herzog

JANUARY 12, 2016

Studies from the Pew Research Center and the New York Times indicate the typical American has 245 Facebook friends and knows 600 people both on and off the social network. In other words, if you’re a typical American, 355 of your peeps don’t use Facebook. I’m not specifying Facebook. Don’t get me wrong.

Findability 70

Findability LinkedIn Social Networking Facebook 70

Twist Image

JUNE 20, 2011

It's sad that most Marketers think that Digital Marketing, Social Media and/or mobile is going to save them. This revolution in Marketing that we're going through is not about technology, platforms, channels or anything else like that. A defendable and unique market position. digital marketing. market position.

Findability 111

Findability Mobile Social Media Brands 111

Twist Image

APRIL 9, 2014

Marketers, we have a problem. Do you know how long an effective Facebook post should be? But, that was the latest headline from Fast Company in an article titled, The Proven Ideal Length Of Every Tweet, Facebook Post, And Headline Online. How long should a Facebook post be? It makes perfect sense, right? So mystical.

Questions 102

Questions Content Press Release Findability 102

Webbiquity SMM

FEBRUARY 16, 2011

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. Blogs represent 50%, Facebook 47% and…Twitter scores 41%.”.

LinkedIn 189

LinkedIn Tips B2B Findability 189

Twist Image

NOVEMBER 13, 2012

On November 5th, 2012, Marketing Charts ran a news item titled, Clutter: 4 in 10 Say More Than Half Of Their New Emails Are From Marketers. In fact, 8 in 10 respondents said that more than 20% of their new emails came from marketers." We need to make it as shareable and as findable as possible to those that need it.

Wikipedia 101

Wikipedia Findability Startup Collaboration 101

Techipedia: Tamar Weinberg

OCTOBER 20, 2010

After having read the immensely resourceful book, The Facebook Effect , I’m starting to understand how our world is changing thanks to social networks. You couldn’t join Facebook unless you had a college email address on a particular school’s domain, much to their prospective advertisers’ chagrin.

GPS 217

GPS Privacy Findability Report 217

Twist Image

AUGUST 1, 2012

I see people sharing and commenting on all sorts of compelling content in places like Twitter , Facebook , LinkedIn , Pinterest and on their own blogs, etc. The classic line that if you want to please everyone, you wind up pleasing no one is somewhat true in this day and age of content marketing as well. Content is not about marketing.

Content 109

Content Findability Press Release Publishing 109

Twist Image

APRIL 17, 2012

At its core, what actually makes any piece of content (whether it's generated from an individual or a company) have any semblance of social-ness to it, is the ability for it to be as shareable and as findable as possible (if you do that and people like it, they will naturally talk about it). Can you make money sharing?

Wiki 102

Wiki Hotels Social CRM Retail 102

Twist Image

JUNE 21, 2012

It's not Facebook. At a business level, there's a bigger (and much more profound) element at play here: Kickstarter devours the chasm that existed in entrepreneurship between ideation and go-to market (the hardest and most complicated part of it). It's not Twitter. It's not YouTube. It's Kickstarter. What is Kickstarter? creativity.

Wikipedia 108

Wikipedia Startup Findability Project 108

Hootsuite

SEPTEMBER 16, 2021

Having lots of followers can mean a direct line to your business’s target audience –a connection that most marketing strategists only dream of—so making sure your audience can find you is key. So, how do you make yourself “findable”? And better yet, “followable”? Spoiler alert: it’s not so straightforward.

Tips 138

Tips Hashtag How To Instagram 138

Twist Image

OCTOBER 14, 2010

It's also no surprise that search powers some of the biggest online platforms we have (from YouTube and Facebook to Twitter and Flickr ). Just yesterday, Microsoft 's Bing announced a partnership with Facebook to make their search results more "social." Would I mind if everything I've done on Facebook were made public?

Microsoft 109

Microsoft Flickr Findability Engineering 109

Diva Marketing Blog

DECEMBER 31, 2011

Your presence, especially on open social networks e.g. LinkedIn, Twitter, Google+ and let's add blogs and blog comments, is so easily findable. Clara Nelson, one of the awesome project managers at the American Marketing Association, understood the concept. You have, by default, let loose into the world. your personal brand.

Social Media 69

Social Media Findability Project Social Networking 69

Twist Image

MARCH 29, 2011

For almost a decade, many digital marketing professionals (myself included) have been banging the drum of monitoring online spaces to better understand how your products are positioned. digital marketing. It's never been easier to hear what your consumers are saying about you behind your back. brand reputation. business column.

Radian6 102

Radian6 Findability RSS Sentiment 102

Twist Image

FEBRUARY 7, 2011

Facebook begins distribution of their "like" button, so that consumers can "like" anything on any site (not just within the walls of Facebook). You can read more about this here: Facebook Isn't (Just) A Destination. Is the model perfect? Is the model providing astounding revenues? This isn't about AOL.

Content 111

Content iPad Findability Publishing 111

ProBlogger

NOVEMBER 17, 2010

This post was written by the Web Marketing Ninja—a professional online marketer for a major web brand, who’s sharing his tips undercover here at ProBlogger. For quite some time, in all honestly, I dismissed the question, because I’ve literally made millions of dollars through email marketing—I’d be hard pressed to ignore that.

List 42

List Findability Syndication eBook 42

Keyhole.co

JANUARY 26, 2024

Skims’ content marketing strategy uses the same genius, leading to its top position. million Facebook: 430K YouTube: 37.1K million Facebook: 35 million YouTube: 2 million These huge numbers are not surprising. So, with some market research and targeted campaigns, Skims is all set to make a mark in men’s sportswear.

Influencer 59

Influencer Social Media Strategy Marketing 59

Diva Marketing Blog

APRIL 9, 2009

Diva Marketing Talks is a live, internet radio (BlogTalkRadio) show. 1-topic about social media marketing. Today's Diva Marketing Talks explores a "new" demographic that is joining the social media conversation. technology in the sales and marketing initiatives. 30-minutes. Miss today's show?

WordFrame 45

WordFrame Social Media Web 2.0 Lurker 45

Sprout Social

JANUARY 18, 2017

We’ve written about UTM codes before , and yet many marketers are afraid of them. Now let’s break this recipe down: Source: Which platform the traffic will be coming from (Twitter, Facebook, LinkedIn, etc.). This is where content analysis and smarter marketing come together to provide real numerical results.

ROI 40

ROI URL Analysis Campaign 40

Twist Image

JULY 18, 2013

As much as brands toss the words engagement and content marketing and social media and mobile around the boardrooms, they''re still ultimately looking for one thing: a quick impression. In short: it''s not about advertising, it''s about marketing. Facebook , YouTube , Twitter , blogs, whatever are ambiguous. They simply are.

Advertising 109

Advertising Tumblr Brands Yahoo 109

Webbiquity SMM

OCTOBER 29, 2012

Recent research makes clear that, for high-value consumer purchases as well as b2b procurement, being as “findable” as possible online is critical to winning the business. are they more likely to use Facebook or a specialized discussion forum? How are your competitors approaching the market?

Findability 197

Findability Directory Social Bookmarking B2B 197

Hootsuite

FEBRUARY 27, 2023

Bonus: Download a free social SEO checklist and follow pro tips for Facebook, Instagram, TikTok, YouTube, Twitter, and LinkedIn to get your posts seen by more people. LinkedIn SEO (search engine optimization) is the process of optimizing your LinkedIn page and posts to make them easily findable through LinkedIn search.

SEO 110

SEO LinkedIn Tips URL 110

agora pulse

JANUARY 30, 2020

Do your social media marketing plans lack a strategy for YouTube? From humble beginnings as a way for people to connect through video content, YouTube is now one of the biggest marketing channels offering lots of opportunities for growing your business. Live streaming is a huge marketing opportunity on YouTube.

YouTube 153

YouTube Screencast Findability Sentiment 153

Debbie Weil

JANUARY 27, 2011

Mine is the evolving ways in which companies and organizations use - and think about - blogging and social media for marketing and communications. over Facebook and Twitter. Each post is searchable and findable (unlike ephemeral Tweets and threaded Facebook discussions). Basically, it works like this.

Findability 119

Findability Meme URL Course 119

Webbiquity SMM

JUNE 14, 2011

Last week’s Online Marketing Summi t in Minneapolis drew an intense crowd of local agency and corporate attendees focused on learning the latest strategies for SEO and search, conversion rate optimization (CRO), QR codes, PPC, social video marketing, integrated analytics, social media measurement and more. Steve Woods , Eloqua.

B2B 164

B2B Sentiment SEO Klout 164

Kikolani

MARCH 8, 2013

Why Google+ Is the Best Social Platform for Content Marketers – On Google+, your network impact extends beyond the social media domain. 6 Parts of Your Marketing You Should Always Be Optimizing – What will truly move the needle for your optimization efforts? Be sure to follow Kristi on Twitter , Facebook , and Google+.

Mashup 126

Mashup Meeting Resources Adwords 126

Webbiquity SMM

AUGUST 28, 2012

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What’s the best process for developing a social media marketing plan? by MarketingProfs.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Techipedia: Tamar Weinberg

JANUARY 5, 2011

2010 by far was the biggest year yet in the Internet Marketing realm. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Content Development/Marketing. Pay-Per-Click (PPC) Marketing. Affiliate Marketing.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279