Remove Exercises Remove Mobile Remove Sentiment Remove Social Media
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How to use brand safety tools to protect your brand’s reputation

Sprout Social

Operating on social media without brand safety tools is like browsing the internet without malware protection. Keep reading for actionable ways you can use brand safety tools and examples of effective tools that will help you minimize risk on social. What are brand safety tools? Track branded hashtags and related keywords.

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Should I stay or should I go? Marketers’ POV on how long they’ll stay in social

Sprout Social

Social media teams should brace for high turnover rates over the next few years. According to a Q2 2023 Sprout pulse survey, 42% of marketers plan to stop working in social media within the next two years, and 20% want to change careers within the next 12 months. A rising tide lifts all ships.

Survey 94
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10+ Indispensable (and Free!) Marketing Graders and Social Media Scores

Buffer Social

You can audit your marketing in many ways—be it a quick-and-simple social media audit or a full-scale blog review. You can take the time to run the numbers yourself (a useful exercise!), Marketing Grader will give you an overall score for your website, based on four categories: Performance Mobile SEO Security.

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Instagram Emoji Guide: Meanings, Reactions, Ideas

Hootsuite

BONUS: Want to learn more ways to wow your fans on social? Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. To choose a custom emoji, tap the smiley face icon on your mobile keyboard. Thumbs up ( ) = Positive sentiment. My superpower?

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When AI is everywhere, invest where it counts

Sprout Social

AI development was once a cost-prohibitive, time-intensive exercise that yielded very specific results. At Sprout, we have a foundation of proprietary machine learning that users benefit from, through features like Optimal Send Times, sentiment analysis and explicit content filtering.

Software 117
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What is a customer journey map and how to make your own [examples included]

Sprout Social

They see your ads, interact with you on social media and explore your website before they buy. To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. Creating the map is a great internal exercise.

Examples 101
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Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

The mark consists of a blue geometric design consisting of two loops, and the word META in black.”). Trademark number 97097363. Goods and Services Description.