es insights social-media-marketing-strategy 
Convince & Convert
JULY 20, 2010
The post explored the topic of utilizing common interactive marketing tools in unintended ways to tap into consumer demand. Not unlike traditional surveys, keyword research and social data mining tools tell a powerful story about the information target audiences want from organizations, on-and-offline. Easy – you listen!
Convince & Convert
JUNE 22, 2010
New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Social Media? If anything, social media is MORE important for B2B companies than it is for B2C companies. For whom is it more important to have a humanizing social media presence?
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Convince & Convert
FEBRUARY 23, 2010
Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Social Strategy Proactive or Reactive?
ProBlogger
SEPTEMBER 19, 2012
With an active Facebook page , three corporate blogs , a couple of Twitter accounts, a YouTube channel , a Flickr profile and more, Kodak seems to be smiling pretty much all over the social media arena. And no, it’s not just for the sake of social media presence alone. We have embraced social media for some time now.
Convince & Convert
SEPTEMBER 20, 2010
A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. And while substantially smaller than the Facebook brigade, the Twitter crew is tuned in to brands like nowhere else on the social Web. population).
Koka Sexton
MAY 22, 2008
Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Much ado about nothing – Viral Marketing 20,000 visitors in a couple days can’t be wrong. I took a look at my copy of the Problogger book to see if he had any insight. I think the holy grail to a company is running a successful viral marketing campaign.
Convince & Convert
AUGUST 4, 2010
But it’s not like social media created negativity, it just puts a magnifying glass to it. The public and immediate nature of getting slammed via social is what stings. But, one of greatest benefits of social media is that it puts the shortcomings of your operations department in marketing’s lap, and vice-versa.
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