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Why Customer Service Should Be in Your Social Media Marketing Strategy

Techipedia: Tamar Weinberg

We’re starting to use search — and social media — as our recommendation engines. Social media is a fantastic way to bring that neighborhood business charm back to a increasingly dispassionate world. It’s evident that if you want to maintain your clients, you need to really make the effort to keep them.

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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

Today, it appears every retail or business concern says ‘follow us on Twitter’ or ‘be our friend on Facebook.’ I was very motivated to tweet about the hotel when I was staying there, which can only help spur business from my followers.&#

Hotels 245
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Creating Passionate Customers: Brand Evangelism and What it Means.

Techipedia: Tamar Weinberg

Seems to me that in order to gain the benefits of Social Media Marketing tactics, traditional marketers must give up their need for control, especially of the metrics. The social media networks are systems — non-linear, fuzzy, powerful, organic systems. Systems evolve in unpredictable ways.

Brands 139
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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

Online retailer Newegg isn’t afraid and proudly displays its Facebook reviews for all to see. Why not solicit reviews from your community to see what they think about you? If you offer great value and have firm believers amongst your midst, you have nothing to fear. That’s how Ben & Jerry’s is doing it.

Facebook 279
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Blogging Etiquette in the Face of a PR Pitch: What Miss Blogging.

Techipedia: Tamar Weinberg

I’ve written 1886 blog posts for Search Engine Roundtable and a couple dozen for Macgasm. Excuse me, but did you bother to read the portfolio on my blog (one of the widgets in the footer)? Here are my blog posts for Lifehacker. Here’s Mashable. And guess what? There are more blogs too.

Blogger 177
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How To Create the Perfect Facebook Fan Page

Techipedia: Tamar Weinberg

SEO for Facebook Pages Your Page is visible to search engines! Now that you’ve created your custom landing page, keep in mind that search engines see the page layout in the same way that someone who is not a fan of your page would see. At this moment I have to use a link you have to click on because the engine works in a iframe.

Facebook 279
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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity SMM

Marty’s an international speaker at Search Engine Strategies (SES), Search Marketing Expo, SEMpdx and PubCon conferences. He is an industry expert in the areas of SEO, interactive and digital technologies and author of Search Engine Marketing and several more books. How Technology, E-Commerce and Web 2.0

Twitter 196