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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

You need audio podcasts that people subscribe to and play in their car on the way to the grocery store, or via their mobile device and headphones when they exercise at the gym or cook dinner in the kitchen. Is your content FINDABLE? Getting the attention of your audience is the first step. WHY are you creating content?

eBook 141
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Facebook Is About To Explode (In A Good Way)

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This functionality of pushing Facebook features beyond Facebook is similar to what they already offer in allowing external blogs and websites to use the Facebook commenting engine. Yes, Facebook as an engine of currency and commerce is not that dramatic of a thought (more on that here: F-Commerce - Rise Of The Facebook Consumer ).

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The World Of Thumbonomics

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If we learned anything about the acquisition of Instagram by Facebook , it is that the world of Social Media and mobile is colliding faster than we had ever expected. Heather Lutze has been a part of many digital revolutions (she used to work at Yahoo ) and is now the head of the Findability Formula. findability formula.

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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

You need audio podcasts that people subscribe to and play in their car on the way to the grocery store, or via their mobile device and headphones when they exercise at the gym or cook dinner in the kitchen. Is your content FINDABLE? Getting the attention of your audience is the first step. WHY are you creating content?

eBook 78
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Your 2011 Digital Marketing Reboot

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We can't just talk about world-class websites and getting found on the search engines anymore. The pervasiveness of mobile smartphones ( iPhone , Android , BlackBerry ), tablets ( iPad , Samsung , Dell ) and the entire app economy that surrounds it is quickly becoming a dominant business force. Is your website mobile?

Hitwise 111
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What Kind Of Marketer Are You?

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Yes, you can do some great kinds of advertising in the digital channels (display advertising, search engine marketing, etc.). How different is the Web from mobile and tablets? How do we open up our brand to make the things we sell more shareable and more findable? search engine marketing. How do we build loyalty?

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Fetching Friday – Resources Mashup & Kitten Meets Hedgehog

Kikolani

Search Engines / SEO. Now more than ever, websites need to make sure that the elements of usability and findability are in the proper ratios. The State of SEO: Experts Weight In – Part I and Part II – SEO.com experts weigh on the future of social media, local SEO, mobile SEO and on-page optimization.

Mashup 126