Sprout Social

JANUARY 4, 2022

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. Of those social media marketers who use video, 93% say it’s a vital component of their strategies. Social media video marketing statistics. 26% of marketers state that Stories are the most valuable type of social content.

Statistics 142

Statistics Social Media Video Marketing 142

Ignite Social Media

JUNE 14, 2023

Here are tips to make sure you can outsmart social media search and get in your audience’s feed. Hootsuite did a small experiment afterwards and found that posts with good captions generated 30% more reach than posts with hashtags. TikTok is also becoming a search engine.

Hashtag 152

Hashtag Social Media Strategy UGC 152

agora pulse

OCTOBER 30, 2020

Is your Pinterest marketing strategy struggling hard to get anywhere? While Pinterest is a social networking site, the way it functions on a marketing level is very similar to Google. There are many ways that Pinterest acts as a search engine, which aligns with an SEO-focused mindset. SEO for Pinterest Marketing.

Marketing 119

Marketing Hashtag SEO CPC 119

Hootsuite

NOVEMBER 30, 2023

Marketers need to take the same approach. That’s where content marketing comes in. Content marketing is a big job. Content marketing tools make that job significantly easier. All of this can help bridge the sometimes difficult gap between marketing and sales, making both teams more effective.

Tools 104

Tools Content HootSuite Marketing 104

Twist Image

NOVEMBER 11, 2016

Dear Twitter, please don't go. These are dangerous times for Twitter. The public markets are no longer in love (their market cap has been dropping). Their users are curious (yes, there are millions of people still looking at Twitter daily, but are they really using it?). What Twitter does. There's more.

Twitter 84

Twitter Hubspot Feed Feedly 84

Mindjumpers

AUGUST 27, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. The first one is called “ Four ways to take your Search Marketing to a new level with Social Media Monitoring ”.

Engineering 171

Engineering Social Media Alterian Tag Cloud 171

Ignite Social Media

MAY 1, 2017

While Pinterest embraces its search engine reality, the FTC proves it knows how social networks work and Twitter starts to grow again, all in this week’s edition of Social You Should Know. Pinterest is Officially Embracing Its ‘Discovery Engine’ Status. Twitter Is Finally Growing Again, Sort Of.

Instagram 104

Instagram Twitter Engineering Influencer 104

Sprout Social

MAY 24, 2022

Today, social media marketers aren’t solely focused on strategizing content for posts and social feeds. Messaging channels like Meta’s Messenger, WeChat and WhatsApp have been embraced globally, while customers flock to Instagram and Twitter direct messages for quick solutions to their questions. So what’s next?

Social Media 131

Social Media Marketing Social Media Management Issues 131

Your Escape From 9 to 5

JUNE 27, 2022

Content marketing can be a perfect example. What type of content should marketers make? The ability to deliver a personalized and engaging experience has been a major contributor to successful marketing for a while now. Search engine marketing might be worthy of more attention to offset the losses of traffic from Facebook.

Trends 74

Trends Content Real Estate Marketing 74

Hootsuite

FEBRUARY 20, 2020

Social media statistics are a key ingredient in any social media marketing strategy. Twitter statistics. Download the complete Digital 2020 report to learn where to focus your social marketing efforts and how to better target your audience. 52% of online brand discovery happens in public social feeds. Facebook statistics.

Statistics 145

Statistics Social Media Marketing YouTube 145

Waxing UnLyrical

JANUARY 29, 2019

For businesses to remain competitive, a significant effort in achieving marketing automation is required, as the gains to consumer interactions and experience, and company productivity and profit are many to be had. Analytics is a prime example of how marketers and businesses can benefit from automation. Feature #2: Email marketing.

Features 169

Features Marketing Statistics Template 169

Social Media Strategies Summit

JUNE 7, 2019

For years, marketing experts have been discussing the importance of video in content marketing. These growing platforms and their influence on video marketing is not a surprise, given that video consumption is expected to make up more than 80% of all internet traffic by 2021. In 2005, YouTube was launched. Source: Instagram ).

Trends 147

Trends Video Hubspot Marketing 147

Convince & Convert

JANUARY 25, 2017

What’s your Twitter marketing strategy? Was it luck or brilliant Twitter marketing? Twitter Marketing Strategy Insights from 20 Experts. Below are some examples of what worked for these global giants on Twitter. Siemens suffers negative comments on Twitter with regard to environmental issues.

Strategy 60

Strategy Twitter Marketing Hashtag 60

agora pulse

NOVEMBER 25, 2020

You already know that SEO (search engine optimization) is important for your website. It gets you higher on the SERPs (search engine results pages) and therefore gets your business in front of more potential customers. Can your social media channels get picked up on search engines? Influencer marketing amplifies reach.

SEO 190

SEO Social Media Reddit Hashtag 190

Techipedia: Tamar Weinberg

JANUARY 5, 2011

2010 by far was the biggest year yet in the Internet Marketing realm. Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!) Content Development/Marketing. Affiliate Marketing.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Pam Moore

MARCH 19, 2019

Do you ever feel like you are spinning your wheels when it comes to developing and integrating your content marketing strategy and plan into your business and overall marketing initiatives, campaigns and programs to achieve your business and marketing goals? Bottom line, content marketing for business requires work.

Strategy 113

Strategy Content Marketing Template 113

Mindjumpers

AUGUST 27, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. The first one is called “ Four ways to take your Search Marketing to a new level with Social Media Monitoring ”.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

AUGUST 27, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. The first one is called “ Four ways to take your Search Marketing to a new level with Social Media Monitoring ”.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

agora pulse

NOVEMBER 26, 2019

Are your content and social media marketing teams having problems working together? Content and social media marketing are two departments whose roles very often overlap … yet most businesses and agencies find setting up an effective collaboration between the teams difficult. Set Up a Collaboration Routine.

Collaboration 138

Collaboration Marketing Team Social Media Management 138

Hootsuite

OCTOBER 18, 2023

At this point, you’ve likely heard of Bluesky Social, the budding Twitter alternative. It’s one of a few text-based social networks that have cropped up as Twitter, now X , makes the shift to becoming an “everything app” under its new leader, Elon Musk. The goal is for Twitter to ultimately be a client of this standard.

Brands 88

Brands Domain Name Open Source Curation 88

Hootsuite

JANUARY 4, 2023

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing? A whopping 4.74

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Convince & Convert

DECEMBER 31, 2015

I thought it would be useful to create a Twitter list of these people ( which you can access and follow here ); but even more interesting to see how they are connected and interconnected. The Most Connected Marketers. To download a KILLER Excel file that shows all the data including Linkedin accounts, Twitter followers, location, etc.

Twitter 60

Twitter Marketing Influencer Groups 60

Buzz Marketing for Technology

DECEMBER 8, 2010

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? NFO is the new SEO – that’s News Feed Optimization on Facebook.

B2B 279

B2B Marketing Mobile CPM 279

Social Media Strategies Summit

JULY 28, 2021

billion (as of 2021), social media presents countless lead-generation opportunities to marketers. When done right, social media marketing can help generate tons of qualified leads for any business. of marketers believe it to be an important part of their overall digital marketing plan. Image via Twitter.

Social Media 264

Social Media Discount Influencer B2B 264

Pam Moore

JULY 13, 2020

Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. The social networks such as Facebook, Instagram, LinkedIn, Twitter as well as the search engines such as Google LOVE it when your content is irresistible. Winning! :).

eBook 141

eBook Content Findability Template 141

Buffer Social

FEBRUARY 7, 2018

Understanding the social media algorithms is important to social media marketers, especially since it can heavily impact a brand’s reach on social media. We’ve talked about the Facebook News Feed algorithm and the Instagram Feed algorithm. This time, we would love to dive into the Twitter timeline algorithm.

Twitter 111

Twitter Hashtag Hubspot Feed 111

Webbiquity SMM

SEPTEMBER 13, 2010

Links are good things; they drive direct traffic to your blog as well as helping improve your rank in the search engines. There are certain over-inflated egos in the worlds of SEO and online marketing who are very poor at this. Like pet training, growing the readership for a blog requires using the right techniques and takes some time.

Feed 155

Feed Feedly Digg Technorati 155

Sprout Social

JUNE 30, 2021

Social media marketing seems to get more complex by the day as platforms add more features and more ways for businesses to reach their audience. Not only does it give you an entirely new avenue for reaching your followers, but your content doesn’t have to be nearly as polished as it does on your feed. Twitter Fleets (Stories).

Social Media 137

Social Media Platform Instagram Feed 137

Buffer Social

AUGUST 12, 2019

It’s a tricky question to answer because one of the first rules for marketing on Reddit — one of the first rules for marketing on any social media site, really — is that you have to be genuinely engaged and committed to the communities you’re part of. Yes, there are marketing tactics to drive meaningful traffic.

Reddit 65

Reddit Strategy Marketing Authentication 65

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. It’s my birthday and I have some great news! Want the trends, news, and findings too?

Marketing 264

Marketing SEO Case Study Small Business 264

Bill Hartzer

MARCH 10, 2010

What’s interesting to me, as a search engine optimization expert and online marketer, is not the fact that Google has upgrade Google Reader. More and more Website referral traffic is coming from sharing service such as Twitter and Facebook. Search engine like Google, Bing, and Yahoo!

Engineering 113

Engineering Google Reader URL Technorati 113

Webbiquity SMM

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Photo credit: DIY Marketers. Like a blog, each social media account is an appreciating asset.

Social Media 170

Social Media Vimeo Content Hubspot 170

yMarketingMatters

OCTOBER 18, 2015

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Where to use video marketing in social media networks: Facebook and Facebook Video Advertising. Twitter 30-second videos and Promoted Video ads. 2 search engine in the world , according to Mushroom Networks.

Video 133

Video Marketing Vimeo YouTube 133

Small Business Mavericks

SEPTEMBER 21, 2015

One might be tempted to think that, since YouTube is the second largest search engine online, video marketing is an over-used–or, at least, widely used–form of online marketing. As of January of this year, content creation has the second largest share of digital marketing budgets.

Video 70

Video Marketing Case Study Mobile 70

Hootsuite

JANUARY 2, 2024

Fortunately, we’ve got a whole blog post on finding your target market that can point you in the right direction. For example, look at how differently the Washington Post approached this news story on Twitter and TikTok: Plans for a Northern Virginia sports arena that could move the Washington Capitals and Wizards out of D.C.

Social Media 105

Social Media Strategy HootSuite Hubspot 105

Hootsuite

OCTOBER 26, 2022

In digital marketing, SEO stands for search engine optimization. Social networks are not technically search engines — but they all have search bars. Social platforms are incorporating ever more features of traditional search engines to help match users with the content they want to find. Twitter SEO tips.

SEO 104

SEO Social Media How To HootSuite 104

Webbiquity SMM

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Photo credit: DIY Marketers. Like a blog, each social media account is an appreciating asset.

Social Media 176

Social Media Content Vimeo Marketing 176