Convince & Convert
FEBRUARY 25, 2016
Location, Location, Location. Jeffrey K. Rohrs and Raj Nijjer join the Content Pros Podcast this week to share exciting developments in a brand new industry: location-based personalization and marketing. Jeffrey is the CMO at Yext while Raj is a publisher at Yext’s media outlet, GeoMarketing.com. Together, they are working to forge innovation in an industry based around location data.
Talkwalker SM
FEBRUARY 25, 2016
1 year ago today, we launched our first office outside Europe in New York City. We were confident that things would go well given our success in Europe and the inquiries we were receiving from the US, but even we didn’t predict that things would take off as tremendously as they have. Since we first launched state-side we have: - Worked on more than 500 projects for brands and agencies. - Signed major clients in a variety of industries from public relations and healthcare, to pr
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Convince & Convert
FEBRUARY 25, 2016
Speed wins, especially when it comes to activating around live sporting events like the Daytona 500 on social media. However, as companies like NASCAR are showcasing, supplementing real-time coverage with exciting social media experiences has become a powerful combination in driving fan engagement. To maximize the viewing experience of the Daytona 500, NASCAR implemented a number of compelling social media programs, including the Hashtag 500.
Bill Hartzer
FEBRUARY 25, 2016
About a day after I made my website Google AMP compatible, I am now seeing data in Google Search Console for Accelerated Mobile Pages. Turns out that the official WordPress Plugin, for some reason, is generating errors, though. Let’s take a look at the errors that are generated, and see if there is a way to fix them. If you have verified your website in Google Search Console, and if you are using Google Accelerated Mobile Pages on your site, then it looks like it takes about a day until Go
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Kikolani
FEBRUARY 25, 2016
It’s extremely hard to think about digital marketing without considering content production. If you have any experience in online marketing, you should know that the power of marketing communication is shifting away from businesses and more towards customers. To that end, you study and do everything you can to create top-notch content for customers to like and trust your brand.
Devumi
FEBRUARY 25, 2016
YouTube has always been a free platform supported by ads. With YouTube Red finally debuting its first original shows recently since the platform debuted in October, what will these mean to video marketers as we go forward? The time to start thinking about how you’ll use YouTube Red, and consider its impact on video ads, […]. The post What is YouTube Red, How will it Change Video Marketing?
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Devumi
FEBRUARY 25, 2016
YouTube has always been a free platform supported by ads. With YouTube Red finally debuting its first original shows recently since the platform debuted in October, what will these mean to video marketers as we go forward? The time to start thinking about how you’ll use YouTube Red, and consider its impact on video ads, […]. The post What is YouTube Red, How will it Change Video Marketing?
SocMed Sean
FEBRUARY 25, 2016
Yes, they’re here… and they’re taking the digital world by storm like Beatlemania! The end-all-be-all-amazing-wonderous-supercalifragiliticexpialousdocius Facebook reactions. Now we can FINALLY respond to people’s posts with more than a simple “like” by also including “love”, “haha”, “wow”, “sad” and “angry” to our responses to posts.
Convince & Convert
FEBRUARY 25, 2016
Content creation is a fun, but challenging job. It involves frequent brainstorming, detailed research, and knowledge of industry trends. It also helps to be an experienced wordsmith and grammar nerd! We are required to bring original perspectives to the table—not the kind that stop at one or two clever tweets, but perspectives which can be fleshed out into lengthy blog posts, e-books, and white papers.
Socialmedia.biz
FEBRUARY 25, 2016
Post by Adi Englander. B rands believe social channels are only to create engagement. That’s not true, the channels can do much more than that. In this article, I’ll discuss how social media can assist brands in managing projects. Alternative B2B channels. Some studies have found social media is not as effective in garnering B2B leads as are time-tested lead-gen methods like business events, trade summits, and telemarketing.
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