Mindjumpers

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Carlsberg Launches Crowdit: A Non-Branded Mobile App

Mindjumpers

We frequently see companies making use of mobile apps to promote their brand. Today, Carlsberg launches a different kind of branded mobile app: a non-branded app. Let’s say we get 100.000 downloads in Denmark. The mobile consumer. Similar Posts: Social, Local, Mobile: The SoLoMo Revolution.

Mobile 272
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Facebook Is Launching It’s Own App Center

Mindjumpers

.” The App Center will function as a one-stop store for apps (both web-based and mobile). It is available on mobile via the Facebook apps and by accessing Facebook.com from your mobile. On your mobile, you can directly launch the appropriate app store for installation.

Facebook 227
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Monitor Your Brand’s Instagram Activity with New Reporting Tool

Mindjumpers

This tool will help your brand to better understand how to get the most out of the photo sharing gold mine by optimising your Instagram activity – and consequently to better reach your potential community within the mobile app’s 80 million users.

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Facebook Now Has 235 Million Monthly Gamers: Time to Start Gamifying Your Social Marketing Campaign?

Mindjumpers

A game downloaded through the App Center is 35% more likely to be revisited the following day. At the moment, Facebook is intensifying the focus on mobile. Therefore, one small but nevertheless very important thing to keep in mind is to always incorporate mobile in your app design. Social Media Gone Mobile.

Campaign 235
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McDonald’s Pick and Pay: An Interesting Interactive Campaign

Mindjumpers

What makes the campaign more interesting is that you don’t really have to download the app, which normally causes quite a big barrier to entry. Personally, I feel it is a good customer engagement campaign with an interesting combination of mobile and billboard, run by the company to fight the strong competition in the fast food category.

Campaign 255
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Should Brands Give Up on QR Codes?

Mindjumpers

The event, called ‘SunnySale’, made it possible to create a unique shopping experience for the users, who also received special offers such as a $12 coupon to use on the company’s mobile webshop. Spanish railway company offers download for their passengers.

Brands 269
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4 Reasons to Use Social Enterprise Networks for Business

Mindjumpers

The more a user interacts with groups, downloads articles and responds to queries with the same keywords, the more they are distinguished as thought leaders on a subject. They cited issues with file sharing, inefficient search, lack of customization, and bugs with mobile functionality.