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The Twilight renaissance: Why retailers need social media for trend forecasting

Sprout Social

It started online, and it marks a major change in the world of fashion. How social influences fashion trends. Social media has changed the way we consume information and naturally, that applies to fashion. 3 social-first fashion trends that made waves in 2021. Here’s why. The men of the ‘90s.

Retail 122
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Instagram Engagement Rates: What?s Good (or Not) and Why They Matter

agora pulse

If you manage brands on Instagram, it’s essential to monitor engagement metrics. Naturally, as a social media manager, you want to make sure your efforts help meet stakeholders’ social media goals. Social proof. You can use a social media dashboard —an automated process that tends to be much faster.

Instagram 127
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The 7 Most Important Social Media Marketing Metrics

Keyhole.co

Let’s be honest, if you’re a social media manager, you have a lot on your plate. Why social media marketing metrics matter? Content social media marketing metrics. Brand mentions and sentiment. Conversation social media metrics. Conversion social media metrics.

Metrics 131
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10 metrics to track influencer marketing success in 2024

Sprout Social

‍♀️ In our Pulse Survey, 41% said they measure the growth in followers/subscribers on social platforms to see if influencer marketing is working for them. Use social media management tools to track audience growth across channels. Sprout’s social listening tools help you visualize the share of voice data.

Metrics 96
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Start Growing Your Twitter Profile With These Tips and Tricks

agora pulse

minutes on the social platform per session. million App Store downloads in Q1 2019 (a year-on-year increase of 3.6%). Takeaway for social media managers: Brand involvement in culture is particularly important for the Twitter population who are passionate and informed, and feel strongly about brands aligning with culture.

Twitter 129
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Why digital literacy matters for marketers

Sprout Social

Platforms and messaging styles fall out of fashion, and results can dip if an effort isn’t made to stay on top of changes in the social space. After a merger of the two platforms, however, TikTok suddenly rose in popularity and downloads spiked significantly once stay-at-home orders were issued across the country.

Marketing 140
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202 Awesome ChatGPT Prompts to Boost Productivity

Hootsuite

ChatGPT prompts for social media marketing Social media managers , listen up. These ChatGPT prompts for social media marketing will help you create great content and engage your audience: Design five creative hashtags that can be used to promote a new clothing line on Instagram.